Strategic Direction

SCOPUS (2002-2023)

  0258-0543

 

  Anh Quốc

Cơ quản chủ quản:  Emerald Group Publishing Ltd.

Lĩnh vực:
Strategy and Management

Các bài báo tiêu biểu

Drones in sight: rapid growth through M&A’s in a soaring new industry
Tập 32 Số 6 - Trang 37-39 - 2016
Dyveke Weissbach, Kathryn Tebbe
Purpose

The purpose of this paper is to review the recent developments within the non-military drone industry, and the increase thereafter of investment within the industry through mergers and acquisitions.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

The rapid growth of the drone industry has caught the interest of firms and one mode of entry for many of these firms has been through mergers and acquisitions of emerging drone companies. Although the commercial-drone industry is still in its early stages, market consolidations and major investments are occurring despite strict governmental regulations.

Practical implications

The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations.

Originality/value

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Competitive horizon
- 2009
Keep asking the customer
Tập 20 Số 9 - Trang 24-26 - 2004

Writing nearly 20 years ago, Robert Heller emphasized marketing’s focus on the constant and systematic study of what products a company should be offering, when and at what price. Marketing, said Heller, is the part of the company that should always be asking “What business are we in?” In recent years this focus has widened to include attracting and retaining business and managing a range of internal and external relationships.

Today's contradictory challenges in achieving profitable growth: strategy guidance for “re‐imagining”
Tập 28 Số 8 - Trang 3-5 - 2012
PageWest
Purpose

The aim of this viewpoint is to highlight the key steps in re‐imagining a business, as articulated by senior executives; to present the nature of the challenges and a summary of best practices discussed by strategy executives.

Design/methodology/approach

The recent financial crisis has presented twin challenges for organizations: how to profitably grow the business, but at the same time how to respond to the public's perceived trust and legitimacy concerns about business. These challenges were discussed in depth by senior executives attending a recent management conference. This summary is provided by a professor whose teaching and research focus on strategy and innovation, and distills the findings of the conference down to a guideline for strategic action.

Findings

Executives have discovered that re‐imagining the business can address both concerns simultaneously. Re‐imagining involves three steps: embracing outside‐in innovation, re‐conceiving the company's core and vision, and aligning the organization and its incentives. Re‐imagining is not change, it is extending and leveraging your company's strengths.

Practical implications

Strategic action steps for re‐imagining are provided in a concise outline format.

Originality/value

Ideas about new forms of innovation and the need to address social concerns about business usually stay at a general level. This paper provides actionable information derived from success stories of companies that have already gone down this path.

Strategy for sustainability
Tập 27 Số 10 - 2011
AdamWerbach
Heard on the grapevine
- 2005
Purpose

To discover Nigel Nicholson's views of the implications of evolutionary psychology for business.

Design/methodology/approach

Nigel Nicholson speaks to editor Sarah Powell about the implications of evolutionary psychology for business. Nigel Nicholson has been a professor at the London Business School since 1990, holding the positions of Chairman of the Organisational Behaviour department (twice), Research Dean, member of the governing body and Deputy Dean. He is widely known for pioneering the introduction of the new science of evolutionary psychology to business. Current major research interests include the psychology of family business, personality and leadership, and people skills in management. Before becoming a business psychologist, he pursued a career as a journalist.

Findings

Reveals Nigel Nicholson's views on the implications of evolutionary psychology for business.

Originality/value

Provides the views of a pioneer in the field of business studies.