Ethics and sustainability in today's business environments

Strategic Direction - 2010

Tóm tắt

PurposeReviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studiesDesign/methodology/approachThis briefing is prepared by an independent writer who adds their own impartial comments and places the articles in contextFindingsWhat images does the term “big business” evoke? The 1929 Laurel and Hardy silent movie entitled “Big Business” depicts Stan and Ollie trying to sell Christmas trees out of the back of their car to a very reluctant customer. The film provides a comedic interpretation of business where salesmen and customers are engaged in a never‐ending battle, with both sides ending up as losers. Mayhem and much laughter is the outcome. The 1988 Bette Midler and Lily Tomlin film is another light comedy that nevertheless manages to make some serious points about business ethics. A big city corporation plans to sell off a small town firm with no consideration of how this will affect the townspeople and their way of life. While these fictional accounts are purely for entertainment, many people find it difficult to be amused by some of the business practices they have observed.Practical implicationsThe briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to‐digest format.Originality/valueProvides insights and practical thinking about the role of ethical values and sustainability in today's business environments

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Tài liệu tham khảo

Bader, C. (2009), “Viewpoint: change big business from the inside”, Business Week, November 16 2009, available at: www.businessweek.com/bschools/content/nov2009/bs20091116_911524.htm.

Big Business (1929), Metro‐Goldwyn‐Mayer, Directed by: James W. Horne, starring Stan Laurel and Oliver Hardy.

Big Business (1988), Touchstone Pictures, Directed by: Jim Abrahams, starring: Bette Midler and Lily Tomlin.

Borgerson, J.L., Schroeder, J.E., Magnusson, M.E. and Magnusson, F. (2009), “Corporate communication, ethics, and operational identity: a case study of Benetton”, Business Ethics: A European Review (UK), Vol. 18 No. 3, pp. 209‐24.

McCraw, H., Moffeit, K.S. and O'Malley, J.R. (2009), “An analysis of the ethical codes of corporations and business schools”, Journal of Business Ethics (The Netherlands), Vol. 87 No. 1, pp. 1‐13.

O'Toole, J. (2009), “Connecting the dots between leadership, ethics and corporate culture”, Ivey Business Journal (Canada), Vol. 73 No. 5, pp. 4‐8.

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Strategic Direction

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