AbstractIn seeking to expand an understanding of consumption, this study assesses the relationship between status consumption and conspicuous consumption. Theoretically, the relationship between status consumption and conspicuous consumption is problematic and, therefore, the main focus of this paper examines the theoretical and empirical separation of consumers' s...... hiện toàn bộ
ABSTRACTToday, consumers are involved in a variety of activities, ranging from consuming content to participating in discussions, sharing knowledge with other consumers, and contributing to other consumers' activities. With the enormous interest in social media sites, such as YouTube, MySpace, Facebook, and Wikipedia, consumers are assumed to be actively contributi...... hiện toàn bộ
AbstractThe recently awakened awareness of the past has produced a flurry of research directed towards understanding the nostalgic aspects of the human condition, towards investigating the role of nostalgia in the lives of consumers, and towards the application of such knowledge to the design of marketing strategies. With rare exceptions, however, such research has...... hiện toàn bộ
AbstractWe have recently seen the appearance of many studies which attempt to discover the behaviour patterns of ecological consumers. For that reason, it seems necessary to analyse the variables that shape this consumer profile. In this study, we have focused on psychographic variables and, in particular, on p...... hiện toàn bộ
AbstractDrawing on 14 months of in‐depth ethnographic research, this paper explores the difficulties and barriers that Swedish citizen‐consumers face in their attempts to reduce their environmental and social impacts. The research reveals that while many find it quite easy to turn off their lights, ride their ...... hiện toàn bộ
AbstractThis paper proposes that dominant theories of human motivation rest on the notion of salient unmet needs. Motivational theories, represented by biological instinct theories (thesis) and social cognitive theories (antithesis), are now showing signs of synthesis within the domain...... hiện toàn bộ
AbstractThis paper explores the influence of materialism on consumer indebtedness among low income individuals who live in poor regions of Sao Paulo. A materialism scale was adapted to this context and used to describe the level of materialism among the population surveyed. Results obtained relative to the rel...... hiện toàn bộ
AbstractThis paper empirically examines whether proscription of a habitual consumption item can act as a mechanism to develop anti‐consumption behaviour and attitudes. The paper tracks a legislated retail ban on single‐use polyethylene plastic bags, analysing 1167 interviews with shoppers before the ban's anno...... hiện toàn bộ
Vivian Frick, Ellen Matthies, John Thøgersen, Tilman Santarius
AbstractSustainable consumption is increasingly shaped by online environments. Everyday exposure to online advertisement and social media content by peers may influence individual consumption decisions. By representative online surveys (N = 2,694), we examined how perception of online environments influences individual consumption levels ...... hiện toàn bộ