Journal of Consumer Behaviour
SSCI-ISI SCOPUS (2009-2025)
1479-1838
1472-0817
Mỹ
Cơ quản chủ quản: WILEY , Wiley-Blackwell
Lĩnh vực:
Social PsychologyApplied Psychology
Phân tích ảnh hưởng
Các bài báo tiêu biểu
Exploring consumer status and conspicuous consumption
Tập 4 Số 1 - Trang 25-39 - 2004
AbstractIn seeking to expand an understanding of consumption, this study
assesses the relationship between status consumption and conspicuous
consumption. Theoretically, the relationship between status consumption and
conspicuous consumption is problematic and, therefore, the main focus of this
paper examines the theoretical and empirical separation of consumers' status
consumption and conspicuous...
Effects of consumer perceptions of brand experience on the web: brand familiarity, satisfaction and brand trust
Tập 4 Số 6 - Trang 438-452 - 2005
Consumer activity in social media: Managerial approaches to consumers' social media behavior
Tập 10 Số 6 - Trang 356-364 - 2011
ABSTRACTToday, consumers are involved in a variety of activities, ranging from
consuming content to participating in discussions, sharing knowledge with other
consumers, and contributing to other consumers' activities. With the enormous
interest in social media sites, such as YouTube, MySpace, Facebook, and
Wikipedia, consumers are assumed to be actively contributing to marketing
content. However,...
Nostalgic bonding: exploring the role of nostalgia in the consumption experience
Tập 3 Số 2 - Trang 107-127 - 2003
AbstractThe recently awakened awareness of the past has produced a flurry of
research directed towards understanding the nostalgic aspects of the human
condition, towards investigating the role of nostalgia in the lives of
consumers, and towards the application of such knowledge to the design of
marketing strategies. With rare exceptions, however, such research has pursued a
quantitative survey‐ba...
Influence of personality on ecological consumer behaviour
Tập 5 Số 3 - Trang 167-181 - 2006
Abstract We have recently seen the appearance of many studies which attempt to
discover the behaviour patterns of ecological consumers. For that reason, it
seems necessary to analyse the variables that shape this consumer profile. In
this study, we have focused on psychographic variables and, in particular, on
personality features. Following a survey with a random sample of 573
individuals, we des...
The consequences of unmet needs: the evolving role of motivation in consumer research
Tập 3 Số 4 - Trang 375-387 - 2004
AbstractThis paper proposes that dominant theories of human motivation rest on
the notion of salient unmet needs. Motivational theories, represented by
biological instinct theories (thesis) and social cognitive theories
(antithesis), are now showing signs of synthesis within the domain of consumer
research. Consumer and marketing research techniques can be made more insightful
and actionable by in...
Materialism as a predictor variable of low income consumer behavior when entering into installment plan agreements
Tập 7 Số 1 - Trang 21-34 - 2008
Abstract This paper explores the influence of materialism on consumer
indebtedness among low income individuals who live in poor regions of Sao Paulo.
A materialism scale was adapted to this context and used to describe the level
of materialism among the population surveyed. Results obtained relative to the
relationship between materialism and socio‐demographic variables are compared to
those of p...
Proscription and its impact on anti‐consumption behaviour and attitudes: the case of plastic bags
Tập 9 Số 6 - Trang 470-484 - 2010
Abstract This paper empirically examines whether proscription of a habitual
consumption item can act as a mechanism to develop anti‐consumption behaviour
and attitudes. The paper tracks a legislated retail ban on single‐use
polyethylene plastic bags, analysing 1167 interviews with shoppers before the
ban's announcement, during a 4‐month phasing‐out period (and demarketing
campaign), and when the b...
Do online environments promote sufficiency or overconsumption? Online advertisement and social media effects on clothing, digital devices, and air travel consumption
Tập 20 Số 2 - Trang 288-308 - 2021
AbstractSustainable consumption is increasingly shaped by online environments.
Everyday exposure to online advertisement and social media content by peers may
influence individual consumption decisions. By representative online surveys (N
= 2,694), we examined how perception of online environments influences
individual consumption levels of clothing, digital devices and leisure air
travel, mediate...
The rosy side and the blue side of emotional brand attachment
Tập 17 Số 3 - Trang 302-312 - 2018
AbstractThis paper examines the rosy side (positive emotion) and the blue side
(negative emotion) of brand attachment in consumer–brand relationships and their
distinct motivational triggers. Adopting attachment theory, self‐determination
theory, and the relationship investment model, this paper provides a richer
understanding of the positivity and negativity of emotional brand attachment in
terms...