Demand pull and technology push perspective in technology-based innovations for the points of sale: The retailers evaluation

Journal of Retailing and Consumer Services - Tập 21 - Trang 43-47 - 2014
Eleonora Pantano1,2, Milena Viassone3
1Department of Mechanical, Energetics and Management Engineering, University of Calabria, via P. Bucci, cubo 46C, 87036 Arcavacata di Rende, CS, Italy
2Department of the Built Environment, Unit USS—Urban Science and Systems, The Urban Planning Group, Technical University of Eindhoven, Postbus 513, 5600 MB Eindhoven, The Netherlands
3Department of Management, University of Turin, C.so Unione Sovietica, 218/bis-10134 Torino, Italy

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Thông tin xuất bản

Journal of Retailing and Consumer Services

Tập 21

43-47

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