Impact of corporate social responsibility on brand equity with the mediating role of customer trust and customer participation - a case study in the vietnamese hotel industry
Tạp chí Kinh tế, Kinh doanh và Luật Đại học Quốc gia Thành phố Hồ Chí Minh - Tập 6 Số 3 - Trang 3327-3344 - 2022
Thanh Tuan Phung, Giang Thi Thuy Huynh
In today's market economy, the evaluation of a company is not only in financial aspects such as profit and market share but also in the company's contributions to the community and is expressed a lot through responsibility, especially in service industries, because of the intangible nature of products. The relationship between corporate social responsibility and the enhancement of corporate brand ...... hiện toàn bộ
Some recommendations to improve the pension regime in Vietnam
Tạp chí Kinh tế, Kinh doanh và Luật Đại học Quốc gia Thành phố Hồ Chí Minh - Tập 6 Số 4 - Trang 3514-3525 - 2022
Nguyễn Thanh Huyền
Retirement is a major regime in the social insurance policy andincludes both compulsory and voluntary in the social security system in Vietnam and many other countries. Practice shows that the regime is in fact the core and important pillar in the national social security system, contributing to improving the life of laborers upon their end of working age and lightening the burden on welfare socie...... hiện toàn bộ
Factors affecting satisfaction of students studied at School of Industrial Management, Ho Chi Minh City University of Technology – VNU-HCM
Tạp chí Kinh tế, Kinh doanh và Luật Đại học Quốc gia Thành phố Hồ Chí Minh - Tập 5 Số SI1 - Trang 34-42 - 2021
Nguyen Tien Manh, Lai Van Tai
This research aims at findings factors affecting satisfaction of students studied at School of Industrial Management, HCMC University of Technology. The research applies HEDPERF model and experts’ opinions in adding more measurement scales to adapt with FIBAA criteria, then suggesting suitable research models and measurement scales including 6 independent factors with 48 items. Quantitative method...... hiện toàn bộ
Submission on improving acquisition of risk prevention and limit the bad debts of credit cards
Tạp chí Kinh tế, Kinh doanh và Luật Đại học Quốc gia Thành phố Hồ Chí Minh - Tập 2 Số 3 - Trang 19-29 - 2019
Dang Kien Cuong
To develop a sound personal credit market, especially credit cards, prevent and reduce the increasing bad debts in this market, it is necessary to establish, enhance and supplement the legal framework on issuance, granting credit card limits. Through the research about legal regulations on issuing conditions, granting personal credit limit via credit cards in developed countries in Europe, the U.S...... hiện toàn bộ
#Credit card issuing conditions #settlement of credit card bad debts #laws #risk prevention
Social capital of managers and firm operational performance of SMEs in Ho Chi Minh City
Tạp chí Kinh tế, Kinh doanh và Luật Đại học Quốc gia Thành phố Hồ Chí Minh - Tập 5 Số 4 - Trang 1797-1810 - 2021
Nguyen Kim Phuoc
Operational efficiency, a dominant concern for businesses, is always an issue for the researchers to find the solutions for helping the businesses enhance their corporate performance. In previous studies on the performance of enterprises in general and small and medium-sized enterprises in particular, most of the studies focused on financial factors, but did not pay much attention to nonfinancial ...... hiện toàn bộ
#Firn Operational Performance (FOP) #Social Capital (SC) #SMEs
Issuing legal documents on prevention of pandemic – From practice of prevention of Covid-19 pandemic in Vietnam
Tạp chí Kinh tế, Kinh doanh và Luật Đại học Quốc gia Thành phố Hồ Chí Minh - Tập 6 Số 2 - Trang 2679-2688 - 2022
Dung Thi Tuyet Thai
The outbreak of the Covid-19 pandemic has put Vietnam and the others in a situation that needs to have the policies instantly to handle the quick spread of the diseases. The regulations issued in this situation are usually effective immediately, some of them have restricts some civil rights. Lots of countries must promulgate the legislation in emergence to cope with the diseases. However, the comp...... hiện toàn bộ
#state of emergency #unexpected situation #legal normative documents #Government #directives #shortened procedure #Government #People's Committee
E-Court in resolving civil cases - Foreign experiences and recommendations for Vietnam
Tạp chí Kinh tế, Kinh doanh và Luật Đại học Quốc gia Thành phố Hồ Chí Minh - Tập 5 Số 3 - Trang 1733-1740 - 2021
Huynh Thi Nam Hai, Luu Minh Sang, Nguyen Thi Hong Nhung
Applying digital technology in state management activities is a trend that many countries are actively implementing. Experiences from other foreign countries show that digitizing and technologizing judicial activities is an inevitable trend to simplify administrative procedures, maximize the settlement of disputes to ensure legitimate rights of people, and to maintain social order. Vietnam is ther...... hiện toàn bộ
Effects of brand values on customer loyalty intention: The mediating role of trust, attachment and consumer - brand identification
Tạp chí Kinh tế, Kinh doanh và Luật Đại học Quốc gia Thành phố Hồ Chí Minh - Tập 1 Số Q1 - Trang 83-96 - 2017
Thuy Thi Ngoc Vo
Customers and brands usually find a connection to one another through brand values, namely the functional, emotional, experiential, and symbolic values. This connection plays a considerable role in creating loyalty intention. However, studies on the mechanism of this relationship remain limited. This study proposes that perceived functional values lead to customers' loyalty to the brand as they cr...... hiện toàn bộ
The relationship between customers experience and mall attractiveness
Tạp chí Kinh tế, Kinh doanh và Luật Đại học Quốc gia Thành phố Hồ Chí Minh - Tập 1 Số Q4 - Trang 104-110 - 2017
Thuy Ngoc Pham, Tam Minh Nguyen, Dung Tien Nguyen
The purpose of this article is to identify impacts of the mall attractiveness on the customer experience in the retailing industry in Vietnam. The research model is built based on previous research and the empirical research is conducted to test the research model. The PLS-SEM was employed to analyze the data collected by interviewing 220 respondents with structural questionnaires at several shopp...... hiện toàn bộ
Dispute on the Contract of Transferring Land-Use Rights: An Analysis of the Vietnamese Precedent No. 04/2016/AL
Tạp chí Kinh tế, Kinh doanh và Luật Đại học Quốc gia Thành phố Hồ Chí Minh - Tập 5 Số 1 - Trang 1340-1347 - 2021
Nguyet Thi Anh Truong
Among many precedents involving the land issue, the precedent No. 04/2016/AL regulates the dispute on the contract for transferring land-use rights. Passed by The Council of Judges of The Supreme People's Court on April 6, 2016, house ownership and land-use rights are marital properties, but only the husband or the wife signs the contract on selling the house and transferring the land-use rights t...... hiện toàn bộ
#Vietnamese precedents #Precedent No. 04/2016/AL #the contract of transferring land use right #marital properties