Journal of Consumer Psychology

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Better moods for better eating?: How mood influences food choice
Journal of Consumer Psychology - Tập 24 - Trang 320-335 - 2014
Meryl P. Gardner, Brian Wansink, Junyong Kim, Se-Bum Park
AbstractHow do moods influence one's preference for foods? By introducing the role of enjoyment‐ versus health‐oriented benefits of foods in the mood and food consumption relationship, this research informs both temporal construal theory and mood management framework by positing that mood influences the choice between healthy versus indulgen...... hiện toàn bộ
Volunteer Behavior: A Hierarchical Model Approach for Investigating Its Trait and Functional Motive Antecedents
Journal of Consumer Psychology - Tập 15 - Trang 170-182 - 2005
John C. Mowen, Harish Sujan
We investigated the antecedents of volunteer behavior within a hierarchical model of motivation and personality. In Study 1, we developed measures of altruism and volunteer orientation and combined them with three additional traits to predict a set of volunteer behaviors. In Studies 2 and 3, we added six functional motives for volunteering identified by Clary et al. (1998) to the model. Ac...... hiện toàn bộ
Individualism and Collectivism
Journal of Consumer Psychology - Tập 16 - Trang 324 - 2006
Norbert Schwarz
Psychologists have long portrayed the mind “as a machine or computer that is the same in all times and places, while only the raw materials processed by the machinery or the data in the computer vary” (Fiske, Kitayama, Markus, & Nisbett, 1998, p. 918). This state of affairs changed dramatically over the last decade and a rapidly growing body of experimental research documents profound ...... hiện toàn bộ
Perceived Source Variability Versus Familiarity: Testing Competing Explanations for the Truth Effect
Journal of Consumer Psychology - Tập 12 - Trang 81-91 - 2002
Anne L. Roggeveen, Gita Venkataramani Johar
This article tests 2 competing explanations for the truth effect, the finding that repeated statements are believed more than new statements. Previous research has put forth 2 explanations for this effect—subjective familiarity and perceived source variability. The subjective familiarity explanation holds that repeated statements feel more familiar and are therefore believed more than new ...... hiện toàn bộ
When Small Means Comfortable: Relations Between Product Attributes in Two‐Sided Advertising
Journal of Consumer Psychology - Tập 13 - Trang 454-463 - 2003
Gerd Bohner, Sabine Einwiller, Hans-Peter Erb, Frank Siebler
The processes that mediate the effectiveness of 2‐sided advertising were studied. We predicted that (a) 2‐sided (vs. 1‐sided) advertisements increase perceived source credibility and that (b) the logical relation between the negative and positive product attributes mentioned in the 2‐sided ad (e.g., little space, implying a cozy atmosphere) facilitates favorable inferences about the positi...... hiện toàn bộ
Is scent‐enhanced memory immune to retroactive interference?
Journal of Consumer Psychology - Tập 21 - Trang 354-361 - 2011
Maureen Morrin, Aradhna Krishna, May O. Lwin
AbstractResearch shows that scent enhances memory for associated information. Current debate centers around scent's immunity to “retroactive interference,” i.e., reduced memory for earlier‐learned information after exposure to additional, subsequently‐learned information. This paper demonstrates that scent‐enhanced memory is indeed prone to ...... hiện toàn bộ
Of great art and untalented artists: Effort information and the flexible construction of judgmental heuristics
Journal of Consumer Psychology - Tập 18 - Trang 205-211 - 2008
Hyejeung Cho, Norbert Schwarz
AbstractPast research (Kruger, Wirtz, Van Boven, & Altermatt, 2004) proposed that people use the effort of the producer as a heuristic for the quality of the product. In contrast, two experiments show that consumers' inferences from effort information are highly malleable. Participants were either explicitly exposed to one of two applica...... hiện toàn bộ
Mapping Attitude Formation as a Function of Information Input: Online Processing Models of Attitude Formation
Journal of Consumer Psychology - Tập 12 - Trang 21-34 - 2002
Jacob Jacoby, Maureen Morrin, James Jaccard, Zeynep Gurhan, Alfred Kuss, Durairaj Maheswaran
Consistent with calls for a dynamical social psychology (Jacoby et al., 1987; Nowak, Lewenstein, & Vallacher, 1994), attitude formation was studied using a recently developed, computer‐based simulation technique termed Higher Order Cognitive Tracing (see Jacoby et al., 1994). Participants’ attitudes toward 12 different products in 3 product categories were investigated as a function of...... hiện toàn bộ
Who I am and how I think: The impact of self‐construal on the roles of internal and external reference prices in price evaluations
Journal of Consumer Psychology - Tập 19 - Trang 416-426 - 2009
Cathy Yi Chen
AbstractDrawing from self‐construal studies on cognitive styles as well as reference price literature, this research investigates the impact of independent versus interdependent self‐construal on consumers' use of internal reference prices (IRPs) and external reference prices (ERPs) during price evaluations. Three experiments reveal that IRP...... hiện toàn bộ
The effect of expertise on the relation between implicit and explicit attitude measures: An information availability/accessibility perspective
Journal of Consumer Psychology - Tập 20 - Trang 259-273 - 2010
Sandor Czellar, David Luna
AbstractThree experiments investigate expertise as a moderator of the relationship between implicit and explicit attitude measures. Prior research suggests that greater expertise leads to stronger implicit–explicit relations; however, a cognitive view of expertise can also predict a weaker implicit–explicit relation. Our framework helps to r...... hiện toàn bộ
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