Schadenfreude as a consumption‐related emotion: Feeling happiness about the downfall of another's product

Journal of Consumer Psychology - Tập 19 - Trang 356-373 - 2009
Jill M. Sundie1, James C. Ward2, Daniel J. Beal3, Wynne W. Chin1, Stephanie Geiger-Oneto4
1University of Houston USA
2Arizona State University, USA
3Rice University, USA
4University of Wyoming, USA

Tóm tắt

AbstractEmotional antecedents of schadenfreude—joy experienced when observing another's downfall—were investigated in a status consumption context. Across 3 studies, status product failure produced schadenfreude and led to intentions to spread negative word‐of‐mouth (studies 1, 2), and increased negative affect and overall negative attitudes toward the status brand (study 3). Furthermore, studies 1 and 2 suggest that envy (particularly of social attention) can lead to schadenfreude by transmuting into hostile emotions. Finally, these studies suggest that schadenfreude in a consumption context can be precipitated by factors such as degree of target advantage and flaunting of the status product.

Tài liệu tham khảo

10.1037/0033-2909.103.3.411 10.1177/0092070399272005 10.2466/pr0.1988.63.1.227 10.1207/s15327663jcp0901_2 10.1177/0049124187015004002 10.1207/s15324834basp1903_6 Chin W.W., 1998, Modern methods for business research, 295 Cialdini R.B., 2001, Influence: Science and practice 10.1177/0146167294206001 10.1037/h0029382 10.1207/s15327663jcp1504_5 10.1086/323734 10.1080/10478400701389045 Eagly A.H., 1993, The psychology of attitudes 10.1006/obhd.1995.1108 10.1086/346251 10.1017/CBO9781139173308 10.1177/0146167299025003008 Farber L.H., 1966, Ways of the will 10.1080/00049538908260088 10.1177/014616720202800708 10.1177/001872675400700202 Frank R.H., 2000, Luxury fever: Money and happiness in an era of excess 10.1016/0732-118X(95)00002-X 10.1023/A:1022818803399 10.1017/CBO9780511659904.008 10.1037/0022-3514.80.5.797 10.1177/0146167292186015 Jones E.E., 1982, Psychological perspectives on the self 10.1177/002224379603300306 Lazarus R.S., 1991, Emotion and adaptation 10.1037/0022-3514.84.5.932 10.1016/S0065-2601(00)80003-9 10.1037/0033-2909.107.1.34 10.1037/0033-2909.114.1.185 10.1080/02699930600814735 Miller Geoffrey, 2009, Spent: Sex, Evolution, and Consumer Behavior Parrott W.G., 1991, The psychology of envy and jealousy, 3 10.1037/0022-3514.64.6.906 10.1086/322896 10.1037/0022-3514.64.2.177 10.1086/209499 10.1037/0022-3514.60.1.37 10.1037/0022-3514.67.2.186 10.1207/S15327663JCP1102_03 10.1037/0022-3514.47.4.780 10.1037/0022-3514.52.6.1061 Silverstein M., 2003, Trading up: The new American luxury 10.1007/978-1-4615-4237-7_10 10.1037/0033-2909.133.1.46 Smith C.A., 1993, Appraisal components, core relational themes, and the emotions, Cognition & Emotion Special Issue: Appraisal and Beyond: The Issue of Cognitive Determinants of Emotion, 7, 233 10.1177/01461672992511008 10.1177/0146167296222005 10.1007/978-1-4615-4237-7_1 Tabachnick B.G., 1996, Using multivariate statistics 10.1177/0146167290162003 Tesser A., 1991, Social comparison: Contemporary theory and research, 117 10.1207/S15327957PSPR0404_1 10.1037/0022-3514.55.5.695 10.1037/1528-3542.6.1.156 Veblen T., 1899, The theory of the leisure class 10.1037/0022-3514.90.2.308 Eye A., 2005, Analyzing rater agreement: Manifest variable methods 10.1037/0033-2909.90.2.245 10.1037/0033-2909.97.1.74
Thông tin
Thông tin xuất bản

Journal of Consumer Psychology

Tập 19

356-373

Thông tin tác giả