IEEE Transactions on Professional Communication

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Readability formulas: Useful or useless?
IEEE Transactions on Professional Communication - Tập PC-30 Số 1 - Trang 12-15 - 1987
Glenda M. McClure
Partial Least Squares (PLS) Structural Equation Modeling (SEM) for Building and Testing Behavioral Causal Theory: When to Choose It and How to Use It
IEEE Transactions on Professional Communication - Tập 57 Số 2 - Trang 123-146 - 2014
Paul Benjamin Lowry, James Gaskin
A User-Centered Design Approach to Self-Service Ticket Vending Machines
IEEE Transactions on Professional Communication - Tập 56 Số 2 - Trang 138-159 - 2013
Karin Siebenhandl, Günther Schreder, Michael Smuc, Eva Mayr, Manuel Nagl
Research Article Phishing Susceptibility: An Investigation Into the Processing of a Targeted Spear Phishing Email
IEEE Transactions on Professional Communication - Tập 55 Số 4 - Trang 345-362 - 2012
Jingguo Wang, Tejaswini Herath, Rui Chen, Arun Vishwanath, Hengyi Rao
Perceptions of accuracy in science writing
IEEE Transactions on Professional Communication - Tập 45 Số 3 - Trang 153-156 - 2002
L.D. Carsten, D.L. Illman
Technical experts and writers often disagree about what constitutes accuracy in popular writings about science and technology, such as news media reports. In previous attempts to quantify accuracy in science news reporting, many of the sources' comments pointed to objective errors, but a sizable number dealt with lack of completeness or stylistic issues. There has been no consensus among communication researchers on the kind of scheme that should be used to code such information. We suggest a scheme for categorizing empirical information about the different kinds of perceived "errors" that technical sources identify in articles about their work by journalists and other writers. This study may lead to strategies for enhancing the accuracy of popular writings about science and technology.
#Writing #Computer errors #Professional communication #Context #Terminology
Rhetorical figures in headings and their effect on text processing: the moderating role of information relevance and text length
IEEE Transactions on Professional Communication - Tập 45 Số 3 - Trang 157-169 - 2002
B.A. Huhmann, D.L. Mothersbaugh, G.R. Franke
Professionals involved in the creation of text-based communication face a number of challenges. These include overburdened and often uninterested users juxtaposed with the writer's desire to communicate relevant topical information. Uninvolved users are likely to ignore the message. This may be exacerbated by increases in text length designed to increase the amount and/or detail of information to be communicated. An experiment was conducted to examine the effect of rhetorical figures in text headings as to how users read and process the text (hereafter readership, as used in marketing). To the extent that higher levels of text readership increase user knowledge and skills, enhance topic-related attitudes, and facilitate beneficial topic-related behaviors, higher readership should yield desirable communication outcomes. Headings with rhetorical figures were hypothesized to enhance readership, particularly under conditions generally associated with relatively low readership, namely, lower perceived information relevance and longer text. Results generally support rhetorical figures' abilities to enhance readership, especially with longer texts.
#Text processing #Context #Face #Marketing management #Personnel #Writing #Manuals
Literature reviews in student project reports
IEEE Transactions on Professional Communication - Tập 45 Số 3 - Trang 187-197 - 2002
L.A. Krishnan, S.S. Kathpalia
Writing project reports is an important part of the engineering curriculum at Singapore universities. One important section of the formal report is the literature review. Most universities around the world provide guidelines on writing reviews, emphasizing that plagiarism is unethical. However, these guidelines do not offer explicit training on how to avoid plagiarism. In order to write academically acceptable reviews while avoiding copying from source materials, students face a major challenge and resort to employing various strategies to cope with the task. In this study, we examined the literature review sections of final year project reports to find out how engineering undergraduates in a Singapore university cope with writing reviews and to suggest ways in which they can extend their skills to improve their literature reviews.
#Educational institutions #Guidelines #Writing #Plagiarism #Scholarships #Production engineering #Engineering education #Asia #Documentation #Ethics
Corporate software training: is Web-based training as effective as instructor-led training?
IEEE Transactions on Professional Communication - Tập 45 Số 3 - Trang 170-186 - 2002
N.W. Coppola, R. Myre
Web-based training has been both acclaimed as a self-paced, consistent, stand-alone alternative to traditional instructor-led training and disparaged for its high development costs and dearth of qualified trainers. Critics especially question its effectiveness. This case study tests the effectiveness of a stand-alone Web-based training program and compares the results to that of an identical instructor-led course. The course provides highly task-oriented instruction for a computer software package and was developed using a proven instructional design methodology. The data from this study show that Web-based training is as effective as instructor-led training for stand-alone software application training in a corporation.
#Computer aided instruction #Costs #Application software #Data systems #Distributed computing #Testing #Software packages #Design methodology #Consumer electronics #Large-scale systems
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