Joseph F. Hair, Jeffrey J. Risher, Marko Sarstedt, Christian M. Ringle
Mục đíchMục đích của bài báo này là cung cấp một cái nhìn tổng quan đầy đủ,
nhưng ngắn gọn, về các yếu tố cần cân nhắc và các chỉ số cần thiết cho phân tích
mô hình phương trình cấu trúc sử dụng phương pháp tối thiểu bình phương
(PLS-SEM) và báo cáo kết quả. Những cân nhắc sơ bộ được tóm tắt trước tiên, bao
gồm lý do chọn PLS-SEM, kích thước mẫu được khuyến nghị trong các bối cảnh đã
chọn, giả địn... hiện toàn bộ
PurposeValue as a research topic within marketing is not new. The purpose of
this research note is to examine how value fits within marketing in the
twenty‐first century. Specifically, the emergence of service‐dominant logic has
brought the concept of co‐creation of value to the forefront. This paper
comments on previous definitions of research and offers insight to stimulate
future theoretical de... hiện toàn bộ
PurposeThe purpose of this paper is to identify and explore important
value‐creation initiatives in buyer‐seller relationships
(BSRs).Design/methodology/approachFollowing a literature review and the
presentation of an appropriate conceptual framework, an exploratory study of 14
BSRs in a variety of European industries is undertaken using in‐depth
semi‐structured interviews with key informants.Find... hiện toàn bộ
Observes that, until recently, the European car industry has focused its efforts
almost entirely within the boundaries of its domestic markets. Since the rise of
the Japanese car industry and those of emerging economies such as Malaysia and
Korea, the Europeans have found that the levels of competition in the world
market have intensified. Examines how European car companies have responded to
glob... hiện toàn bộ
Discusses the internationalization of retail operations within the European
Union (EU) and the North America Free Trade Agreement (NAFTA). Discusses the
determining factors behind the internationalization process and the influence
this has on the flow of international investment. Places the motivations behind
internationalization indicated by the survey results presented within the debate
on the i... hiện toàn bộ
PurposeWith a comparative aim, the purpose of this paper is to challenge the
general assumption behind relationship longevity. The question under attention
is whether firms' relationship of a discontinuous nature is different from
continuous relationships and if so what this diversity entails. In the essay, a
conceptual view is developed and tested statistically. The ambition is to add
new knowled... hiện toàn bộ
Uses logit, probit and discriminant analysis to test for structural differences
between the financial characteristics of interest‐free banks and conventional
banks. The analysis extends to various financial dimensions which evaluate
performance, namely: liquidity, leverage, credit risk, profitability and
efficiency. Covers 15 interest‐free banks and 15 conventional banks. The
statistical evidence ... hiện toàn bộ
PurposeTo demonstrate that the strategic typology advanced by Turner in this
journal for the European telecommunications sector is in need of further
clarification.Design/methodology/approachThe Turner sample is subjected to a
number of tests specifically in the European mobile telecommunications
sector.FindingsThe Turner typology is found to be imprecise in certain
respects.Originality/valueThe p... hiện toàn bộ
Describes how, in response to a weakened market share, the USA sponsored the
White House conference on travel and tourism which was held in October 1995. A
highly successful event, the conference proposed strategies and tactics which
encourage international travel to the USA. Suggests that, on the one hand, this
conference points to future increased competition which the USA will exert
within the ... hiện toàn bộ