Joseph F. Hair, Jeffrey J. Risher, Marko Sarstedt, Christian M. Ringle
Mục đíchMục đích của bài báo này là cung cấp một cái nhìn tổng quan đầy đủ,
nhưng ngắn gọn, về các yếu tố cần cân nhắc và các chỉ số cần thiết cho phân tích
mô hình phương trình cấu trúc sử dụng phương pháp tối thiểu bình phương
(PLS-SEM) và báo cáo kết quả. Những cân nhắc sơ bộ được tóm tắt trước tiên, bao
gồm lý do chọn PLS-SEM, kích thước mẫu được khuyến nghị trong các bối cảnh đã
chọn, giả địn... hiện toàn bộ
PurposeValue as a research topic within marketing is not new. The purpose of
this research note is to examine how value fits within marketing in the
twenty‐first century. Specifically, the emergence of service‐dominant logic has
brought the concept of co‐creation of value to the forefront. This paper
comments on previous definitions of research and offers insight to stimulate
future theoretical de... hiện toàn bộ
PurposeThe purpose of this paper is to identify and explore important
value‐creation initiatives in buyer‐seller relationships
(BSRs).Design/methodology/approachFollowing a literature review and the
presentation of an appropriate conceptual framework, an exploratory study of 14
BSRs in a variety of European industries is undertaken using in‐depth
semi‐structured interviews with key informants.Find... hiện toàn bộ
Observes that, until recently, the European car industry has focused its efforts
almost entirely within the boundaries of its domestic markets. Since the rise of
the Japanese car industry and those of emerging economies such as Malaysia and
Korea, the Europeans have found that the levels of competition in the world
market have intensified. Examines how European car companies have responded to
glob... hiện toàn bộ
Discusses the internationalization of retail operations within the European
Union (EU) and the North America Free Trade Agreement (NAFTA). Discusses the
determining factors behind the internationalization process and the influence
this has on the flow of international investment. Places the motivations behind
internationalization indicated by the survey results presented within the debate
on the i... hiện toàn bộ
Recent global events and developments have sharpened the focus on the
transatlantic relationship and required the European Union and the USA to
redefine the basis on which it can and should be sustained. Discusses how far
the building of a more formalized transatlantic economic space (TES) is able to
provide this now that the pretext for maintaining the intimate security
relationship appears less ... hiện toàn bộ
PurposeThe purpose of this paper is to locate the dominant discourse on
organizations and their management in the history of Western thought. Such
location highlights the fundamental, taken‐for‐granted assumptions underlying
the dominant discourse. The purpose is also to identify an alternative way of
thinking about organizations, which derives from different fundamental
assumptions.Design/methodo... hiện toàn bộ
PurposeThe purpose of this study is to examine the models which are used to
analyse organisations as evolutionary adaptations to their
environment.Design/methodology/approachThis study uses empirical data on the
survival of business organisations in the Canakkkale region of Turkey to
investigate the probability that they will cease to exist in any period of their
operation.FindingsThere are indica... hiện toàn bộ