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Emerald

SSCI-ISI SCOPUS (1986-2023)

  0885-8624

 

 

 

Cơ quản chủ quản:  Emerald Group Publishing Ltd.

Lĩnh vực:
Business and International ManagementMarketing

Các bài báo tiêu biểu

Cooperation and competition in relationships between competitors in business networks
Tập 14 Số 3 - Trang 178-194 - 1999
Maria Bengtsson, Sören Kock
Traditionally the relationships between competitors in the industrial market have been based on competition. The network approach and literature about strategic alliances have provided new insights into cooperation between firms based on the value chain. The empirical findings from two in‐depth studies, the rack and pinion industry and the lining industry, show that a firm can be involved ...... hiện toàn bộ
Service innovation in product-centric firms: a multidimensional business model perspective
Tập 29 Số 2 - Trang 96-111 - 2014
Daniel Kindström, Christian Kowalkowski
Purpose– This article aims to investigate the nature and characteristics of business model elements required for successful service innovation. The authors examine which unique resources and capabilities product-centric firms should develop and deploy to pursue service innovation.... hiện toàn bộ
Towards an institutional theory of the dynamics of industrial networks
Tập 16 Số 3 - Trang 150-166 - 2001
Carlos Brito
The study of interorganisational cooperation has gained increased currency. An important empirical and conceptual contribution in this field owes much to the network approach. The picture provided by the network approach contrasts with other models that regard cooperation as a mere contractual and legal inter‐corporate connection. Whilst accepting the existence of formal types of collabora...... hiện toàn bộ
Barriers to smart services for manufacturing companies – an exploratory study in the capital goods industry
Tập 33 Số 6 - Trang 846-856 - 2018
Maximilian Michael Johann Klein, Sebastian Biehl, Thomas Friedli
Purpose The purpose of this paper is to identify and investigate non-technical barriers for smart services in the capital goods industry. Design/methodology/approach A multiple methodology approach is adopted. First, qual...... hiện toàn bộ
The impact of customer knowledge and marketing dynamic capability on innovation performance: an empirical analysis
Tập 32 Số 7 - Trang 901-912 - 2017
Mauro Falasca, Jiemei Zhang, Margy P. Conchar, Like Li
Purpose This paper aims to explore the intermediary role of marketing dynamic capability (MDC) in the relationship between customer knowledge management (CKM) and product innovation performance (PIP). Design/methodology A...... hiện toàn bộ
New product development: using the salesforce to identify opportunities
Tập 12 Số 1 - Trang 33-50 - 1997
Geoffrey L. Gordon, Denise D. Schoenbachler, Peter F. Kaminski, Kimberly A. Brouchous
The development process for new products is critically dependent on customer‐generated new product ideas. Although several conduits exist for identifying and communicating these ideas, by far the most productive one is the organization’s salesforce. While the integral role of salespeople as the linkage between buyers and sellers is generally acknowledged by many researchers, little empiric...... hiện toàn bộ
Putting the “service” into B2B marketing: key developments in service research and their relevance for B2B
Tập 38 Số 2 - Trang 272-289 - 2023
Jochen Wirtz, Christian Kowalkowski
PurposeThe business-to-business (B2B) marketing literature is heavily focused on the manufacturing sector. However, it is the B2B service sector that shows the highest growth in gross domestic product (GDP). Beyond a vibrant stream of literature on servitization, the B2B literature has neglected drawing on the wider serv...... hiện toàn bộ
Enhancing supply chain learning and innovation performance through human resource management
Tập 36 Số 3 - Trang 552-568 - 2021
Muhammad Zia Ul Haq, Minhao Gu, Baofeng Huo
PurposeDespite the importance, no study exists which investigates the role of human resource (HR) in supply chain (SC) learning. This study aims to investigate the effects of high-performance human resource management (HRM) practices on different types of the SC learning (i.e. supplier, customer and internal learning) an...... hiện toàn bộ
Sales activity systematization and performance: differences between product and service firms
Tập 28 Số 6 - Trang 494-505 - 2013
Petri Parvinen, Jaakko Aspara, Sami Kajalo, Joel Hietanen
PurposeThe purpose of this paper is to study the impact that systematization of sales activities through sales process management has, at the firm level, on profitable sales growth in business‐to‐business (B2B) companies. The research aims to compare companies focusing on service offerings to those focusing on product offer...... hiện toàn bộ
The utilization of online sales forums by salespeople as a mesosystem for enhancing sales-activity knowledge
Tập 36 Số 4 - Trang 630-640 - 2021
Richard Conde, Victor R. Prybutok, Cameron Sumlin
Purpose Through the use of netnography, the purpose of this paper is to investigate the interaction of 192 inside sales agents who collaborate within discussion forums to create communities of practice (CoPs). Drawing on situated learning theory and inside salespersons’ discussion forums, this study showcases how inside...... hiện toàn bộ