Why has planning failed and what can you do about it?

Emerald - 1975
Malcolm W.Pennington1
1Editor of Planning Review, is President of The Marketing and Planning Group, Inc. a New York City consulting firm.

Tóm tắt

Everybody talks about formal planning. Everyone reads the literature. And most people agree that the concept is compelling and logical, and that planning is a thoroughly grand and sensible thing to do.

Từ khóa


Tài liệu tham khảo