THE RISK‐RETURN CONNECTION: AN EXAMINATION OF PERCEPTUAL AND OBJECTIVE MEASURES OF RISK AMONG CATALOG AND MAIL‐ORDER HOUSES
Tóm tắt
Từ khóa
Tài liệu tham khảo
Barlas S., 1991, Marketing News, 25, 1
Bartko M. C., 1991, Catalog Age, 8, 77
Bowman E. H., 1980, Sloan Management Review, 21, 17
Bowman E. H., 1982, Sloan Management Revieiw, 23, 33
Chandler A., 1962, Strategy and structure
Colacecchi M. B., 1991, Catalog Age, 8 (3), cover, 51
Cyert R. M., 1963, A behavioral theory of the firm
Rshbein M., 1975, Belief, attitudes, intentions, and behavior: An introduction to theory and research
Fishman A., 1990, Direct Marketing, 53, 48
Hair J. R, Jr., 1992, Multivariate data analysis, 3
Lasek A., 1990, S2, S4.
Lawrence P. R., 1967, Organization and environment
Lawrence P. R., 1973, Admimstrative Science Quarterly, 18, 397
MacCrimmon K. R., 1966, K. Borch & J, 1
March J. G., 1958, Organizations
Miles R. E., 1978, Organizational strategy, structure, and process
Mowen J. C, 1990, Journal of Retailing, 66, 222
Pfeffer J., 1983, L. L. Cummings & B, 299
Posta M. D., 1991, Catalog Age, 8, 3
Rappaport D., 1990, Catalog Age, 7, 149
Rumelt R. P., 1974, Strategy, structure, and economic performance
Schwartz L., 1991, Direct Marketing, 53, 37
Snyder N. H., 1992, Can environmental volatility be measured objectively?Academy ofManagement Journal, 25, 185-192
Starbuck W. H., 1976, Handbook of industrial and organizational psychology (pp. 1069-1124).
Thompson J. D., 1967, Organizations in action
U.S. Department of Commerce, 1990, U.S. census of retail trade
Ward's Business Directory, 1990, Ward's directory of U.S. private and public companies
Weick K., 1979, Thesocial psychology of organizing