Shifting focus in the fight against core environmental challenges
Tóm tắt
Từ khóa
Tài liệu tham khảo
Chater, N., & Loewenstein, G. (2023). The i-frame and the s-frame: How focusing on individual-level solutions has led behavioral public policy astray. Behavioral and Brain Sciences, 46, e147.
Haenlein, M., Bitner, M. J., Kohli, A. K., Lemon, K. N., David, J., & Reibstein, D. J. (2022). Guest Editorial: Responsible research in marketing. Journal of the Academy of Marketing Science, 50, 8–12.
White, K., Habib, R., & Hardisty, D. J. (2019). How to SHIFT consumer behaviors to be more sustainable: A literature review and guiding framework. Journal of Marketing, 83(3), 22–49.
Winterich, K. P., Reczek, R. W., & Makov, T. (2024). How lack of knowledge on emissions and psychological biases deter consumers from taking effective action to mitigate climate change. Journal of the Academy of Marketing Science, Special Issue on Addressing the Greatest Global Challenges with a Marketing Lens, forthcoming.