Researching Corporate Social Responsibility Communication: Themes, Opportunities and Challenges

Journal of Management Studies - Tập 53 Số 7 - Trang 1223-1252 - 2016
Andrew Crane1, Sarah Glozer2
1York University
2Royal Holloway University of London

Tóm tắt

AbstractGrowing recognition that communication with stakeholders forms an essential element in the design, implementation and success of corporate social responsibility (CSR) has given rise to a burgeoning CSR communication literature. However this literature is scattered across various sub‐disciplines of management research and exhibits considerable heterogeneity in its core assumptions, approaches and goals. This article provides a thematically‐driven review of the extant literature across five core sub‐disciplines, identifying dominant views upon the audience of CSR communication (internal/external actors) and CSR communication purpose, as well as pervasive theoretical approaches and research paradigms manifested across these areas. The article then sets out a new conceptual framework – the 4Is of CSR communication research – that distinguishes between research on CSR Integration, CSR Interpretation, CSR Identity, and CSR Image. This typology of research streams organizes the central themes, opportunities and challenges for CSR communication theory development, and provides a heuristic against which future research can be located.

Từ khóa


Tài liệu tham khảo

10.1108/09513570210418905

10.1016/j.aos.2008.02.005

Ajzen I., 1988, Attitudes, Personality and Behaviour

10.1177/1350508407084426

Aras G., 2011, Governance and Social Responsibility: International Perspectives

10.1016/j.aos.2011.06.003

10.2307/258189

10.2307/258283

10.5465/amr.2007.25275520

10.1177/0092070300282006

10.1002/9781118083246.ch3

10.5465/amr.2008.27745504

10.1108/09513570810863932

Berger P. L., 1971, The Social Construction of Reality: A Treatise in the Sociology of Knowledge

10.2307/41166284

Bhattacharya C. B., 2008, Using corporate social responsibility to win the war for talent, MIT Sloan Management Review, 49, 37

10.1017/CBO9780511920684

10.1108/13563280810869604

Bookman S., 2013, Social Partnerships and Responsible Business: A Research Handbook, 288

10.1177/1468794107085301

10.1002/9781118083246.ch6

10.1177/002224299706100106

10.5465/amr.2007.25275684

10.1002/9781118083246.ch18

10.1177/0170840607096387

10.1007/s10551-013-1954-1

10.1080/00909889509365424

10.1016/j.aos.2011.12.001

10.1177/0893318910390194

10.1177/1350508413478310

10.1177/0893318995008004003

10.1207/s1532754xjprr1003_02

Coombs W. T., 2012, Managing Corporate Social Responsibility: A Communication Approach

10.1016/j.aos.2007.02.001

10.1177/0170840611410836

10.5465/amr.2014.0381

10.1177/001872679805101102

10.1177/1350508413478584

10.1016/j.cpa.2005.01.001

10.1111/j.1468-2885.1999.tb00355.x

10.9774/GLEAF.978-1-909493-32-2_4

10.1023/B:BUSI.0000039403.96150.b6

10.1002/9781118083246.ch17

Dawkins J., 2004, Corporate responsibility: The communication challenge, Journal of Communication Management, 9, 108, 10.1108/13632540510621362

10.1108/09513570210435852

10.1108/09513570210435861

10.1111/j.1468-2370.2009.00276.x

10.1016/S0363-8111(99)80142-8

10.1007/s10551-009-0135-8

10.1111/j.1467-8608.2005.00383.x

10.1057/palgrave.crr.1540226

10.1023/B:BUSI.0000039399.90587.34

10.1086/677842

10.1108/13563281311319472

Gond J. P.andMatten D.(2007). ‘Rethinking the business‐society interface: Beyond the functionalist trap’.ICCSR Research Paper Series The University of Nottingham 47 1479–5124. Available at:http://www.nottingham.ac.uk/business/ICCSR/research.php?action=single&id=33(accessed 15 June 2013)

10.1111/j.1471-1842.2009.00848.x

10.1111/1467-8608.00207

10.1177/0170840612443630

10.5465/AME.2004.14776168

10.1177/017084069101200206

10.1177/1350508402009002911

Heath R., 1998, Crisis Management for Managers and Executives: Business Crises – The Definitive Handbook to Reduction, Readiness, Responses and Recovery

10.1007/s10551-005-0132-5

10.5840/beq200818434

10.1023/B:BUSI.0000033109.35980.16

10.1023/A:1006400707757

10.1007/s10551-007-9426-0

Ihlen Ø, 2011, The Handbook of Communication and Corporate Social Responsibility, 3, 10.1002/9781118083246

10.1007/s10551-009-0113-1

10.1108/13563281111156871

10.1177/1350508406061676

10.1111/j.1467-6486.2005.00525.x

10.5465/amr.2010.0314

10.1177/0170840608094778

10.1177/0893318912462004

Kuhn T., 2008, Oxford Handbook of Corporate Social Responsibility, 173

10.1177/0893318910389280

10.1108/09513571311285621

10.1111/j.1468-2370.2007.00226.x

10.2307/259348

10.1007/s10551-011-0948-0

10.1177/002194360103800105

10.1177/0893318902153001

10.1177/002194360203900106

10.1177/1086026602153001

10.1509/jmkg.70.4.001

10.1177/0092070303258971

10.1016/j.cpa.2012.11.004

10.1177/0170840607075277

10.5465/amr.2008.31193458

10.1002/9781118083246.ch5

10.1007/s10551-006-9085-6

10.1108/09513570910999292

10.2307/259247

10.1111/j.1467-8608.2006.00440.x

10.1111/j.1467-8608.2006.00460.x

10.1080/13527260701856608

10.2308/accr-10257

10.1016/S0361-3682(97)00008-1

10.1002/csr.221

Nyberg D., 2011, The Handbook of Communication and Corporate Social Responsibility, 534

10.1177/1350508413478585

10.1108/09513570210435870

10.1111/j.1467-8608.2005.00384.x

10.1007/s10551-008-9662-y

10.1177/146879702761936644

10.1108/09513570810854428

10.1007/s10551-006-9044-2

10.1111/j.1467-6486.2010.00990.x

10.1007/s10551-006-9100-y

10.1080/13527260701856350

10.1108/13563280910998763

10.1108/03090561111151808

10.1016/j.jbusres.2013.02.013

10.1016/S1045-2354(03)00005-4

10.1007/s10551-006-9316-x

10.1007/s10551-007-9618-7

10.2307/259248

10.1002/job.380

10.5465/amr.2007.26585837

Scherer A. G., 2009, The Oxford Handbook of Corporate Social Responsibility, 413, 10.1093/oxfordhb/9780199211593.003.0018

10.1111/j.1467-6486.2010.00950.x

10.1362/0267257053779154

10.1108/13563281211196344

Schneider A.‐M. Stieglitz S.andLattemann C.(2007). ‘Social software as an instrument of CSR’. InICT Transparency and Social Responsibility Conference 2007 Lisbon.

Schoeneborn D. Kuhn T. R.andHaack P.(2011). ‘The communicative constitution of partial organizations’. Paper presented at the 27th European Group of Organizational Studies Colloquium (EGOS) Gothenburg (Sweden).

10.1108/13563281311319481

10.1108/13563281011016813

10.1007/s10551-013-1826-8

10.2307/259262

10.1177/0092070305284978

10.1177/0149206309337489

10.1177/0170840612443628

10.1016/j.aos.2013.01.001

10.1177/0021943605279057

10.2307/258788

Swaen V., 2005, The use of corporate social responsibility arguments in communication campaigns: Does source credibility matter?, Advances in Consumer Research, 32, 590

Thomson Reuters Citation Report. (2014). Available at:http://thomsonreuters.com/journal-citation-reports/(accessed 5 November 2015).

10.1111/joms.12077

10.1016/j.aos.2003.10.009

10.1108/03090560810891082

10.5465/AMR.2008.34422019

Vallentin S., 2012, Governmentality and the politics of CSR, Organization, 23, 1

10.1007/s10551-008-9890-1

10.1002/csr.171

10.1007/s10551-008-9731-2

10.1108/03090561111095667

10.1509/jmkg.73.6.77

Webster J., 2002, Analyzing the past to prepare for the future: Writing a literature review, MIS Quarterly, 26, xiii

10.1108/09513570010316126

10.1002/csr.183

10.2189/asqu.2010.55.2.189

Thông tin
Thông tin xuất bản

Journal of Management Studies

Tập 53 Số 7

1223-1252

Thông tin tác giả