Repeated exposure to the thin ideal and implications for the self: Two weight loss program studies

International Journal of Research in Marketing - Tập 29 - Trang 355-362 - 2012
Anne-Kathrin Klesse1, Caroline Goukens2, Kelly Geyskens2, Ko de Ruyter2
1Department of Marketing, Tilburg University, Warandelaan 2, 5000 LE Tilburg, The Netherlands
2Maastricht University, Department of Marketing and Supply Chain Management, Tongersestraat 53, 6211 LM Maastricht, The Netherlands

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