Re-coding gender representations: Women, cleaning products, and advertising's “New Man”

International Journal of Research in Marketing - Tập 10 - Trang 311-324 - 1993
Richard Elliott1, Susan Eccles1, Michelle Hodgson1
1Department of Marketing, The Management School, University of Lancaster, Lancaster LA1 4YX, UK

Tài liệu tham khảo

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