Preliminary evidence on the composition of relational exchange and its outcomes: the distributor perspective

Journal of Business Research - Tập 56 - Trang 311-322 - 2003
Judy A Siguaw1, Thomas L Baker2, Penny M Simpson3
1School of Hotel Administration, Cornell University, 545 Statler Hall, Ithaca, NY 14853-6902, USA
2Department of Management and Marketing, Cameron School of Business Administration, University of North Carolina at Wilmington, Wilmington, NC 28403, USA
3Southeastern Oklahoma State University, Dusant, OK 74701, USA

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