Conjunctive screening in models of multiple discreteness

International Journal of Research in Marketing - Tập 39 - Trang 1209-1234 - 2022
Youngju Kim1, Nino Hardt2, Jaehwan Kim3, Greg M. Allenby4
1NEOMA Business School, 59 Rue Pierre Taittinger, Reims, France
2SKIM, Friedrichstraße 76, 10117 Berlin, Germany
3Korea University Business School, Korea University, Seoul 02841, Republic of Korea
4Ohio State University, 2100 Neil Avenue, 43210 Columbus, OH, United States

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