Một nghiên cứu theo dõi chuyển động mắt về sự thận trọng trong quyết định của người tiêu dùng trên Internet

Adaval, R. (2001), “Sometimes it just feels right: the differential weighting of affect‐consistent and affect‐inconsistent product information”, Journal of Consumer Research, Vol. 28 No. 1, pp. 1‐17. Andrade, E.B. (2005), “Behavioral consequences of affect: combining evaluative and regulatory mechanisms”, Journal of Consumer Research, Vol. 32 No. 3, pp. 355‐62. Bettman, J.R. and Kakkar, P. (1977), “Effects of information presentation format on consumer information acquisition strategies”, Journal of Consumer Research, Vol. 3 No. 4, pp. 233‐40. Bettman, J.R. and Park, C.W. (1980), “Effects of prior knowledge and experience and phase of the choice process on consumer decision processes: a protocol analysis”, Journal of Consumer Research, Vol. 7 No. 3, pp. 234‐48. Bettman, J.R., Luce, M.F. and Payne, J.W. (1998), “Constructive consumer choice processes”, Journal of Consumer Research, Vol. 25 No. 3, pp. 187‐217. Carlson, K., Janiszewski, C., Keeney, R., Krantz, D., Kunreuther, H., Luce, M., Russo, J., Van Osselaer, S. and Von Winterfeldt, D. (2008), “A theoretical framework for goal‐based choice and for prescriptive analysis”, Marketing Letters, Vol. 19 No. 3, pp. 241‐54. Chaiken, S. and Trope, Y. (1999), Dual‐process Theories in Social Psychology, Guilford Press, New York, NY. Cheng, F.F. and Wu, C.S. (2010), “Debiasing the framing effect: the effect of warning and involvement”, Decision Support Systems, Vol. 49 No. 3, pp. 328‐34. Cho, C.H. (1999), “How advertising works on the WWW: modified elaboration likelihood model”, Journal of Current Issues and Research in Advertising, Vol. 21 No. 1, pp. 33‐50. Constantinides, E., Lorenzo‐Romero, C. and Gomez, M.A. (2010), “Effects of web experience on consumer choice: a multicultural approach”, Internet Research, Vol. 20 No. 2, pp. 188‐209. Creyer, E.H., Bettman, J.R. and Payne, J.W. (1990), “The impact of accuracy and effort feedback and goals on adaptive decision behavior”, Journal of Behavioral Decision Making, Vol. 3 No. 1, pp. 1‐16. Day, R.F., Shyi, G.C. and Wang, J.C. (2006), “The effect of flash banners on multiattribute decision making: distractor or source of arousal?”, Psychology and Marketing, Vol. 23 No. 5, pp. 369‐82. Day, R.F., Lin, C.H., Huang, W.H. and Chuang, S.H. (2009), “Effects of music tempo and task difficulty on multi‐attribute decision‐making: an eye‐tracking approach”, Computers in Human Behavior, Vol. 25 No. 1, pp. 130‐43. Dennis, A.R. and Carte, T.A. (1998), “Using geographical information systems for decision making: extending cognitive fit theory to map‐based presentations”, Information Systems Research, Vol. 9 No. 2, pp. 194‐203. Dickert, S., Sagara, N. and Slovic, P. ((in press)), “Affective motivations to help others: a two‐stage model of donation decisions”, Journal of Behavioral Decision Making. Donthu, N. and Garcia, A. (1999), “The Internet shopper”, Journal of Advertising Research, Vol. 39 No. 3, pp. 52‐8. Dreze, X. and Hussherr, F.X. (2003), “Internet advertising: is anybody watching?”, Journal of Interactive Marketing, Vol. 17 No. 4, pp. 8‐23. Elsbach, K.D. and Barr, P.S. (1999), “The effects of mood on individuals' use of structured decision protocols”, Organization Science, Vol. 10 No. 2, pp. 181‐98. Fazio, R.H. and Williams, C.J. (1986), “Attitude accessibility as a moderator of the attitude‐perception and attitude‐behavior relations: an investigation of the 1984 presidential election”, Journal of Personality and Social Psychology, Vol. 51 No. 3, pp. 505‐14. Fiske, S.T. and Neuberg, S.L. (1990), “A continuum of impression formation, from category‐based to individuating processes: influences of information and motivation on attention and interpretation”, in Zanna, M.P. (Ed.), Advances in Experimental Social Psychology, Vol. 23, Random House, New York, NY, pp. 1‐73. Garbarino, E.C. and Edell, J.A. (1997), “Cognitive effort, affect, and choice”, Journal of Consumer Research, Vol. 24 No. 2, pp. 147‐58. Glaholt, M.G., Wu, M.C. and Reingold, E.M. (2009), “Predicting preference from fixations”, PsychNology Journal, Vol. 7 No. 2, pp. 141‐58. Glockner, A. and Herbold, A. (2010), “An eye‐tracking study on information processing in risky decisions: evidence for compensatory strategies based on automatic processes”, Journal of Behavioral Decision Making, Vol. 24 No. 1, pp. 71‐98. Henderson, J.M. (2003), “Human gaze control during real‐world scene perception”, Trends in Cognitive Sciences, Vol. 7 No. 11, pp. 498‐504. Holbrook, M.B. and Hirschman, E.C. (1982), “The experiential aspects of consumption: consumer fantasies, feelings, and fun”, Journal of Consumer Research, Vol. 9 No. 2, pp. 13‐40. Hong, W., Thong, J.Y.L. and Tam, K.Y. (2004), “Does animation attract online users' attention? The effects of flash on information search performance and perceptions”, Information Systems Research, Vol. 15 No. 1, pp. 60‐86. Hsee, C.K. and Rottenstreich, Y. (2004), “Music, pandas, and muggers: on the affective psychology of value”, Journal of Experimental Psychology: General, Vol. 133 No. 1, pp. 23‐30. Jacob, R.J.K. and Karn, K.S. (2003), “Eye tracking in human‐computer interaction and usability research: ready to deliver the promises”, in Hyönä, J., Radach, R. and Deubel, H. (Eds), The Mind's Eye: Cognitive and Applied Aspects of Eye Movement Research, North‐Holland, Amsterdam, pp. 573‐607. Jarvenpaa, S.L. (1989), “The effect of task demands and graphical format on information processing strategies”, Management Science, Vol. 35 No. 3, pp. 285‐303. Johnson, E.J., Meyer, R.J. and Ghose, S. (1989), “When choice models fail: compensatory models in negatively correlated environments”, Journal of Marketing Research, Vol. 26 No. 3, pp. 255‐70. Johnson, E.J., Schulte‐Mecklenbeck, M. and Willemsen, M.C. (2008), “Process models deserve process data: comment on Brandstatter, Gigerenzer, and Hertwig (2006)”, Psychological Review, Vol. 115 No. 1, pp. 263‐73. Just, M.A. and Carpenter, P.A. (1976), “The role of eye‐fixation research in cognitive psychology”, Behavior Research Methods & Instrumentation, Vol. 8 No. 2, pp. 139‐43. Kahn, B.E., Luce, M.F. and Nowlis, S.M. (2006), “Debiasing insights from process tests”, Journal of Consumer Research, Vol. 33 No. 1, pp. 131‐8. Kahneman, D. (2003), “Maps of bounded rationality: psychology for behavioral economics”, American Economic Review, Vol. 93 No. 5, pp. 1449‐75. Kuo, F.Y., Hsu, C.W. and Day, R.F. (2009), “An exploratory study of cognitive effort involved in decision under framing: an application of the eye‐tracking technology”, Decision Support Systems, Vol. 48 No. 8, pp. 81‐91. Lee, A.Y. and Labroo, A.A. (2004), “The effect of conceptual and perceptual fluency on brand evaluation”, Journal of Marketing Research, Vol. 41 No. 2, pp. 151‐65. Lee, J., Park, D.H. and Han, I. (2011), “The different effects of online consumer reviews on consumers' purchase intentions depending on trust in online shopping mall: an advertising perspective”, Internet Research, Vol. 21 No. 2, pp. 187‐206. Lerner, J.S., Small, D.A. and Loewenstein, G. (2004), “Heart strings and purse strings: carryover effects of emotions on economic decisions”, Psychological Science, Vol. 15 No. 5, pp. 337‐41. Lieberman, M.D. (2007), “Social cognitive neuroscience: a review of core processes”, Annual Review of Psychology, Vol. 58, pp. 259‐89. Lohse, G.L. (1997), “Consumer eye movement patterns on Yellow Pages advertising”, Journal of Advertising, Vol. 26 No. 1, pp. 61‐73. Lohse, G.L. and Johnson, E.J. (1996), “A comparison of two process tracing methods for choice tasks”, Organizational Behavior and Human Decision Processes, Vol. 68 No. 1, pp. 28‐43. Luce, M.F., Bettman, J.R. and Payne, J.W. (1997), “Choice processing in emotionally difficult decisions”, Journal of Experimental Psychology: Learning Memory and Cognition, Vol. 23 No. 2, pp. 384‐405. Mano, H. (1997), “Affect and persuasion: the influence of pleasantness and arousal on attitude formation and message elaboration”, Psychology and Marketing, Vol. 14 No. 4, pp. 315‐35. Newman, J.W. and Staelin, R. (1972), “Prepurchase information seeking for new cars and major household appliances”, Journal of Marketing Research, Vol. 9 No. 3, pp. 249‐57. Painton, S. and Gentry, J.W. (1985), “Another look at the impact of information presentation format”, Journal of Consumer Research, Vol. 12 No. 2, pp. 240‐4. Parboteeah, D.V., Valacich, J.S. and Wells, J.D. (2009), “The influence of website characteristics on a consumer's urge to buy impulsively”, Information Systems Research, Vol. 20 No. 1, pp. 60‐78. Payne, J.W. (1976), “Task complexity and contingent processing in decision making: an information search and protocol analysis”, Organizational Behavior and Human Performance, Vol. 16 No. 2, pp. 366‐87. Payne, J.W., Bettman, J.R. and Johnson, E.J. (1993), The Adaptive Decision Maker, Cambridge University Press, Cambridge. Petty, R.E. and Brinol, P. (2008), “Persuasion: from single to multiple to metacognitive processes”, Perspectives on Psychological Science, Vol. 3 No. 2, pp. 137‐47. Petty, R.E., Cacioppo, J.T. and Schumann, D. (1983), “Central and peripheral routes to advertising effectiveness: the moderating role of involvement”, Journal of Consumer Research, Vol. 10 No. 2, pp. 135‐46. Pham, M.T. (1998), “Representativeness, relevance, and the use of feelings in decision making”, Journal of Consumer Research, Vol. 25 No. 2, pp. 144‐59. Pham, M.T. (2007), “Emotion and rationality: a critical review and interpretation of empirical evidence”, Review of General Psychology, Vol. 11 No. 2, pp. 155‐78. Pieters, R. and Warlop, L. (1999), “Visual attention during brand choice: the impact of time pressure and task motivation”, International Journal of Research in Marketing, Vol. 16 No. 1, pp. 1‐16. Pieters, R. and Wedel, M. (2007), “Goal control of attention to advertising: the Yarbus implication”, Journal of Consumer Research, Vol. 34, pp. 224‐33. Polman, E. (2010), “Why are maximizers less happy than satisficers? Because they maximize positive and negative outcomes”, Journal of Behavioral Decision Making, Vol. 23 No. 2, pp. 179‐90. Punj, G.N. and Staelin, R. (1983), “A model of consumer information search behavior for new automobiles”, Journal of Consumer Research, Vol. 9 No. 4, pp. 366‐80. Puto, C.P. (1987), “The framing of buying decisions”, The Journal of Consumer Research, Vol. 14 No. 3, pp. 301‐15. Ratcliff, R. (1993), “Methods for dealing with reaction time outliers”, Psychological Bulletin, Vol. 114 No. 3, pp. 510‐32. Rayner, K. (1998), “Eye movements in reading and information processing: 20 years of research”, Psychological Bulletin, Vol. 124 No. 3, pp. 372‐422. Rayner, K., Smith, T.J., Malcolm, G.L. and Henderson, J.M. (2009), “Eye movements and visual encoding during scene perception”, Psychological Science, Vol. 20 No. 1, pp. 6‐10. Russo, J.E. (1978), “Eye fixations can save the world: a critical evaluation and a comparison between eye fixations and other information processing methodologies”, Advances in Consumer Research, Vol. 5 No. 1, pp. 561‐70. Russo, J.E. and Dosher, B.A. (1983), “Strategies for multiattribute binary choice”, Journal of Experimental Psychology: Learning, Memory, and Cognition, Vol. 9 No. 4, pp. 676‐96. Russo, J.E. and Leclerc, F. (1994), “An eye‐fixation analysis of choice processes for consumer nondurables”, Journal of Consumer Research, Vol. 21 No. 2, pp. 274‐90. Schwarz, N. (2004), “Metacognitive experiences in consumer judgment and decision making”, Journal of Consumer Psychology, Vol. 14 No. 4, pp. 332‐48. Schwarz, N. and Clore, G.L. (1983), “Mood, misattribution, and judgments of well‐being: informative and directive functions of affective states”, Journal of Personality and Social Psychology, Vol. 45 No. 3, pp. 513‐23. Shaft, T.M. and Vessey, I. (2006), “The role of cognitive fit in the relationship between software comprehension and modification”, MIS Quarterly, Vol. 30 No. 1, pp. 29‐55. Slovic, P. (1972), “From Shakespeare to Simon: speculations and some evidence about man's ability to process information”, Oregon Research Institute Research Monograph, Vol. 12 No. 3. Smelcer, J.B. and Carmel, E. (1997), “The effectiveness of different representations for managerial problem solving: comparing tables and maps”, Decision Sciences, Vol. 28 No. 2, pp. 391‐420. Suh, K.S. and Lee, Y.E. (2005), “The effects of virtual reality on consumer learning: an empirical investigation”, MIS Quarterly, Vol. 29 No. 4, pp. 673‐97. Todd, P. and Benbasat, I. (1987), “Process tracing methods in decision support systems research: exploring the black box”, MIS Quarterly, Vol. 11 No. 4, pp. 493‐512. Todd, P. and Benbasat, I. (1999), “Evaluating the impact of DSS, cognitive effort, and incentives on strategy selection”, Information Systems Research, Vol. 10 No. 4, pp. 356‐74. Vessey, I. and Galletta, D. (1991), “Cognitive fit: an empirical study of information acquisition”, Information Systems Research, Vol. 2 No. 1, pp. 63‐84. Wang, J.C. and Day, R.F. (2007), “The effects of attention inertia on advertisements on the WWW”, Computers in Human Behavior, Vol. 23 No. 3, pp. 1390‐407. Watson, D., Clark, L.A. and Tellegen, A. (1988), “Development and validation of brief measures of positive and negative affect: the PANAS scales”, Journal of Personality and Social Psychology, Vol. 54 No. 6, pp. 1063‐70. Wegener, D.T. and Petty, R.E. (1994), “Mood management across affective states: the hedonic contingency hypothesis”, Journal of Personality and Social Psychology, Vol. 66, pp. 1034‐48. Weis, A.H. (2010), “Commercialization of the Internet”, Internet Research, Vol. 20 No. 4, pp. 420‐35. Yeung, C.W.M. and Wyer, R.S. (2004), “Affect, appraisal, and consumer judgment”, Journal of Consumer Research, Vol. 31 No. 2, pp. 412‐24.