A Picture Is Worth a Thousand Words: Segmenting Consumers by Facebook Profile Images

Journal of Interactive Marketing - Tập 32 - Trang 53-69 - 2015
Iris Vilnai-Yavetz1, Sigal Tifferet1
1Department of Business Administration, School of Economics and Business Administration, Ruppin Academic Center, Emek Hefer, 4025000, Israel

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