Bowersox, D.J., Closs, D.J. and Stank, T.P. (2003), “Understanding and mastering cross‐enterprise collaborative supply chain management”, Supply Chain Management Review, Vol. 7 No. 4, pp. 18‐29.
Brangule‐Vlagsma, K., Pieters, R.G.M. and Wedel, M. (2002), “The dynamics of value segments: modeling framework and empirical study”, International Journal of Research in Marketing, Vol. 19 No. 3, pp. 267‐85.
Brennan, R. (1997), “Buyer/supplier partnering in British industry: the automotive and telecommunications sectors”, Journal of Marketing Management, Vol. 13 No. 8, pp. 759‐75.
Bucklin, L.P. and Sengupta, S. (1993), “Organizing successful co‐marketing alliances”, Journal of Marketing, Vol. 57 No. 2, pp. 32‐46.
Chatman, J.A. (1989), “Improving interactional organizational research: a model of person‐organization fit”, The Academy of Management Review, Vol. 14 No. 1, pp. 333‐49.
Chatman, J.A. and Jehn, K.A. (1994), “Assessing the relationship between industry characteristics and organizational culture: how different can you be?”, Academy of Management Journal, Vol. 37 No. 3, pp. 522‐53.
Cook, R.A. and Rousseau, D.M. (1988), “Behavioral norms and expectations: a quantitative approach to the assessment of organizational culture”, Group and Organizational Studies, Vol. 13 No. 3, pp. 245‐73.
Cooper, M.C., Ellram, L.M., Gardner, J.T. and Hanks, A.M. (1997), “Meshing multiple alliances”, Journal of Business Logistics, Vol. 18 No. 1, pp. 67‐89.
Dahlgaard, J., Kristensen, K. and Kanji, G. (1998), Fundamentals of Total Quality Management: Process Analysis and Improvement, Chapman & Hall, London.
Day, G. (1994), “The capabilities of market‐driven companies”, Journal of Marketing, Vol. 58 No. 4, pp. 37‐52.
Denison, D.R. (1985), “Bringing corporate culture to the bottom line”, Organizational Dynamics, Vol. 12 No. 2, pp. 4‐22.
Denison, D.R. (1990), Corporate Culture and Organizational Effectiveness, Wiley, New York, NY.
Denison, D.R. (1996), “What is the difference between organizational culture and organizational climate? A native's point of view on a decade of paradigm wars”, Academy of Management Review, Vol. 21 No. 3, pp. 1‐36.
Denison, D.R. and Mishra, A.K. (1995), “Toward a theory of organizational culture and effectiveness”, Organizational Science, Vol. 6 No. 2, pp. 204‐23.
Deshpande, R. and Webster, F.E. (1989), “Organizational culture and marketing: defining the research agenda”, Journal of Marketing, Vol. 53 No. 1, pp. 3‐15.
Gordon, G.G. (1991), “Industry determinants of organizational culture”, The Academy of Management Review, Vol. 16 No. 2, pp. 396‐415.
Gordon, G.G. and DiTomaso, N. (1992), “Predicting corporate performance from organizational culture”, Journal of Management Studies, Vol. 29 No. 6, pp. 783‐98.
Gregory, K.L. (1983), “Native‐view paradigms: multiple cultures and culture conflicts in organizations”, Administrative Science Quarterly, Vol. 28 No. 3, pp. 359‐76.
Gundlach, G.T., Achrol, R.S. and Mentzer, J.T. (1995), “The structure of commitment in exchange”, Journal of Marketing, Vol. 59 No. 1, pp. 78‐92.
Hallen, L., Johanson, J. and Seyed‐Mohamed, N. (1991), “Interfirm adaptation in business relationships”, Journal of Marketing, Vol. 55 No. 2, pp. 29‐37.
Lebas, M. and Weigenstein, J. (1986), “Management control: the roles of rules, markets and culture”, Journal of Management Studies, Vol. 23 No. 3, pp. 259‐72.
McAfee, R.B., Glassman, M. and Honeycutt, E.D. (2002), “The effects of culture and human resource management policies on supply chain management”, Journal of Business Logistics, Vol. 23 No. 1, pp. 1‐18.
Marcoulides, G.A. and Heck, R.H. (1993), “Organizational culture and performance: proposing and testing a model”, Organization Science, Vol. 4 No. 2, pp. 209‐25.
Martin, J. (1992), Cultures in Organizations: Three Perspectives, Oxford University Press, New York, NY.
Mentzer, J.T., DeWitt, W., Keebler, J.S., Min, S., Nix, N.W., Smith, C.D. and Zacharia, Z.G. (2001), “What is supply chain management”, in Mentzer, J.T. (Ed.), Supply Chain Management, Sage, Thousand Oaks, CA, pp. 1‐26.
Meyerson, D.E. (1991), “Acknowledging and uncovering ambiguities in cultures”, in Frost, P.J. et al. (Eds), Reframing Organizational Culture, Sage, Newbury Park, CA, pp. 254‐70.
Min, S., Mentzer, J.T. and Ladd, T. (2004), “A market orientation in supply chain management”, working paper, Department of Marketing, The University of Oklahoma, Norman, OK.
Morgan, R.M. and Hunt, S.D. (1994), “The commitment‐trust theory of relationship marketing”, Journal of Marketing, Vol. 58 No. 3, pp. 20‐38.
Narver, J.C. and Slater, S.F. (1990), “The effect of a market orientation on business profitability”, Journal of Marketing, Vol. 56 No. 4, pp. 20‐3.
Peters, T.J. and Waterman, R.H. (1982), In Search of Excellence, Harper and Row, New York, NY.
Reichers, A.E. and Schneider, B. (1990), “Climate and culture: an evolution of constructs”, in Schneider, B. (Ed.), Organizational Climate and Culture, Jossey‐Bass Publishers, San Francisco, CA, pp. 5‐39.
Rousseau, D.M. (1990), “Assessing organizational culture: the case for multiple methods”, in Schneider, B. (Ed.), Organizational Climate and Culture, Jossey‐Bass Publishers, San Francisco, CA, pp. 153‐92.
Sackman, S. (2001), “Cultural complexity in organizations: the value and limitations of qualitative methodology and approaches”, in Cooper, C.L., Cartwright, S. and Earley, P.C. (Eds), The International Handbook of Organizational Culture and Climate, Wiley, Chichester, pp. 143‐63.
Schall, M.S. (1983), “A communication‐rules approach to organizational culture”, Administrative Science Quarterly, Vol. 28 No. 4, pp. 557‐81.
Schein, E.H. (1985), Organizational Culture and Leadership, Jossey‐Bass Publishers, San Francisco, CA.
Schein, E.H. (1991), “What is culture?”, in Frost, P.J. et al. (Eds), Reframing Organizational Culture, Sage, Newbury Park, CA, pp. 243‐53.
Schwartz, S.H. and Bilsky, W. (1990), “Toward a theory of the universal content and structure of values: extensions and cross‐cultural replications”, Journal of Personality and Social Psychology, Vol. 58 No. 5, pp. 878‐91.
Siguaw, J.A., Simpson, P.M. and Baker, T.L. (1998), “Effects of supplier market orientation on distributor market orientation and the channel relationship: the distributor perspective”, Journal of Marketing, Vol. 62 No. 3, pp. 99‐111.
Sparrow, P.R. (2001), “Developing diagnostics for high performance organization cultures”, in Cooper, C.L., Cartwright, S. and Earley, P.C. (Eds), The International Handbook of Organizational Culture and Climate, Wiley, Chichester, pp. 85‐106.
Srivastava, R.K., Shervani, T.A. and Fahey, L. (1999), “Marketing, business processes, and shareholder value: an organizationally embedded view of marketing activities and the discipline of marketing”, Journal of Marketing, Vol. 63, Special Issue, pp. 168‐79.
Thompson, K.R. and Luthans, F. (1990), “Organizational culture: a behavioral perspective”, in Schneider, B. (Ed.), Organizational Climate and Culture, Jossey‐Bass Publishers, San Francisco, CA, pp. 65‐80.
Trice, H.M. (1991), “Comments and discussion”, in Frost, P.J. et al. (Eds), Reframing Organizational Culture, Sage, Newbury Park, CA, pp. 298‐308.
Varadarajan, P.R. and Jayachandra, S. (1999), “Marketing strategy: an assessment of the state of the field and outlook”, Journal of the Academy of Marketing Science, Vol. 22 No. 2, pp. 120‐43.
Walter, G.A. (1985), “Culture collisions in mergers and acquisitions”, in Frost, P.J. et al. (Eds), Organizational Culture, Sage, Beverly Hills, CA, pp. 301‐14.
Weitz, B.A. and Jap, S.D. (1995), “Relationship marketing and distribution channels”, Journal of the Academy of Marketing Science, Vol. 23 No. 4, pp. 305‐20.