Assessment of multiplicative utility functions via holistic judgments
Tài liệu tham khảo
Addelman, 1962, Orthogonal main effect plans for asymmetrical factorial experiments, Technometrics, 4, 21, 10.2307/1266170
Anderson, 1974, Information integration theory: A brief survey, Vol. 2
Carmone, 1978, The robustness of conjoint analysis: Some monte carlo results, Journal of Marketing Research, 15, 300, 10.2307/3151267
Fischer, 1977, Convergent validation of decomposed multi-attribute utility assessment procedures for risky and riskless decisions, Organizational Behavior and Human Performance, 18, 295, 10.1016/0030-5073(77)90032-0
Green, 1974, On the design of choice experiments involving multifactor alternatives, Journal of Consumer Research, 1, 61, 10.1086/208592
Green, 1972, Subjective evaluation models and conjoint measurement, Behavioral Science, 17, 288, 10.1002/bs.3830170304
Green, 1971, Conjoint measurement for quantifying judgmental data, Journal of Marketing Research, 8, 355, 10.2307/3149575
Hammond, 1975, Social judgment theory
Hoepfl, 1970, A study of self-explicated utility models, Behavioral Science, 15, 408, 10.1002/bs.3830150503
Huber, 1974, Multi-attribute utility models: A review of field and fieldlike studies, Management Science, 20, 1393, 10.1287/mnsc.20.10.1393
Keeney, 1973, A decision analysis with multiple objectives: The Mexico City airport, Bell Journal of Economics and Management Science, 4, 101, 10.2307/3003141
Keeney, 1976, A utility function for examining policy affecting salmon in the Skeena River, International Institute for Applied System Analysis Memo, RM
Keeney, 1977, The art of assessing multiattribute utility functions, Organizational Behavior and Human Performance, 19, 267, 10.1016/0030-5073(77)90065-4
Keeney, 1974, Multiplicative utility functions, Operations Research, 22, 22, 10.1287/opre.22.1.22
Keeney, 1976
Krischer, 1976, Utility structure of medical decisions, Operations Research, 24, 951, 10.1287/opre.24.5.951
Lathrop, 1969, Subjective cue weighting and decisions in a familiar task, 4, 75
O'Connor, 1972, The application of multi-attribute scaling techniques to the development of indices of water quality, Dissertation Abstracts International, 33, 2378B
Wind, 1976, Analytical approach to marketing decisions in health-care organizations, Operations Research, 24, 972, 10.1287/opre.24.5.973