The use of lisrel in validating marketing constructs

International Journal of Research in Marketing - Tập 8 - Trang 283-299 - 1991
Jan-Benedict E.M. Steenkamp1, Hans C.M. van Trijp1
1Department of Marketing and Marketing Research, Wageningen University, Hollandseweg I, 6706 KN Wageningen, Netherlands

Tài liệu tham khảo

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