Customer perceived value in the software business

Journal of High Technology Management Research - Tập 23 - Trang 26-35 - 2012
Nina Helander1, Pauliina Ulkuniemi2
1Department of Business Information Management and Logistics, Tampere University of Technology, P.O. Box 541, 33101 Tampere, Finland
2Department of Marketing, Oulu Business School, University of Oulu, P.O. Box 4600, 90014 University of Oulu, Finland

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Journal of High Technology Management Research

Tập 23

26-35

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