Balancing exploration and exploitation: The moderating role of competitive intensity

Journal of Business Research - Tập 58 - Trang 1652-1661 - 2005
Seigyoung Auh1, Bulent Menguc1
1Brock University, Faculty of Business, Department of Marketing, Int'l Business, and Strategy, St. Catharines, Ontario, Canada L2S 3A1

Tài liệu tham khảo

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