Capturing Complexity in how Configurations of Firm Internal Orientations Impact Corporate Social Performance Outcomes: Breaking from the Dominant Logic of Symmetric-Variable to Asymmetric-Case-Based Theory and Testing

Australasian Marketing Journal - Tập 24 - Trang 300-308 - 2016
Lars E. Isaksson1, Arch G. Woodside2
1Bond University, Australia
2Curtin University, Australia

Tóm tắt

This study exemplifies how an asymmetric and case based (configurational) research approach (using fuzzy state logic and complexity theory) is useful for conceptualization and explanation of complex topics and heterogeneous outcomes. The study here analyses the recipes (condition combinations) for Internal Orientation constructs (IO: strategic intent, CSP management, strategic orientation and industrial standards) among multi-national companies (MNCs) indicating “high” levels of corporate social performance (CSP) and the “United Nations Principles for Responsible Investment” (UNPRI) ESG factor framework (Environment, Social-human rights, and Governance) – separately and as a whole. The study applies a mixed methods research design and includes comparing ESG with financial performance across a “Top-100 Sustainable Companies Index” (n = 82 of MNCs trading on the Swedish stock exchange). The study's findings support the core tenets of complexity theory; all four IO constructs affect a high E or S or G outcome but not all three outcomes in combination.

Tài liệu tham khảo

10.1177/0149206311436079 Barnett M.L., 2012, Strategic Manage. J., 33, 1304, 10.1002/smj.1980 10.1177/1086026607306464 Bondy K., 2012, J. Bus. Ethics, 111, 281, 10.1007/s10551-012-1208-7 Caldart A.A., 2004, Eur. Manage. Rev, 1, 96, 10.1057/palgrave.emr.1500005 Carroll A.B., 2010, Int. J. Manage. Rev, 12, 85, 10.1111/j.1468-2370.2009.00275.x Cheng J.-H., 2008, Supply Chain Manage, 13, 282 Delmas M.A., 2008, Strategic Manage. J., 29, 1027, 10.1002/smj.701 Fiss P.C., 2007, Acad. Manage. Rev, 32, 1180, 10.5465/amr.2007.26586092 Fiss P.C., 2011, Acad. Manage. J., 54, 393, 10.5465/amj.2011.60263120 Gadenne D., 2009, J. Bus. Ethics, 84, 45, 10.1007/s10551-008-9672-9 Grant R.M., 1996, Strategic Manage. J., 17, 109, 10.1002/smj.4250171110 Hill R., 2007, J. Bus. Ethics, 70, 165, 10.1007/s10551-006-9103-8 Hubbard R. Corrupt Research: The Case for Reconceptualizing Empirical Management and Social Science 2016 Sage Thousand Oaks, CA Isaksson L., 2016, J. Bus. Res, 69, 3285, 10.1016/j.jbusres.2016.02.021 Isaksson L., 2014, Organ. Dyn, 43, 64, 10.1016/j.orgdyn.2013.10.008 Kiessling T., 2015, J. Bus. Ethics, 137, 269 Kolk A., 2010, Corp. Soc. Resp. Environ. Manage, 17, 15 Leire C., 2010, Corp. Soc. Resp. Environ. Manage, 17, 27 10.1509/jmkg.73.6.198 Maak T., 2008, J. Bus. Ethics, 82, 353, 10.1007/s10551-008-9891-0 Mattingly J.E., 2015, Bus. Soc, 1 McGuire J.B., 1988, Acad. Manage. J., 31, 854, 10.2307/256342 10.1177/0149206310385696 Melo T., 2012, Corp. Soc. Resp. Environ. Manage, 19, 11, 10.1002/csr.260 Moratis L. Cochius T. ISO 26000: The Business Guide to the New Standard on Social Responsibility 2011 Greenleaf Publishing Ltd Sheffield 10.1177/1094670513513337 10.1177/0170840603024003910 Porter M.E., 2006, Harv. Bus. Rev, 84, 78 Powell T.C., 2011, Strategic Manage. J., 32, 1369, 10.1002/smj.968 Ragin C.C. Redesigning Social Inquiry: Fuzzy Sets and Beyond 2008 Chicago University Press Chicago Ramchander S., 2012, Strategic Manage. J., 33, 303, 10.1002/smj.952 Tomášková E., 2010, Econ. Manage, 15, 814 Ullman A.H., 1985, Acad. Manage. Rev, 10, 540, 10.2307/258135 Waddock S.A., 1997, Strategic Manage. J., 18, 303, 10.1002/(SICI)1097-0266(199704)18:4<303::AID-SMJ869>3.0.CO;2-G 10.1509/jmkg.73.6.77 Walls J.L., 2012, Strategic Manage. J., 33, 885, 10.1002/smj.1952 10.1177/0007650315584317 Weick K.E. The Social Psychology of Organizing 2nd ed.1979 Addison-Wesley Reading, MA Woodside A.G., 2013, J. Bus. Res, 66, 463, 10.1016/j.jbusres.2012.12.021 Woodside A.G., 2014, J. Bus. Res, 67, 2495, 10.1016/j.jbusres.2014.07.006
Thông tin
Thông tin xuất bản

Australasian Marketing Journal

Tập 24

300-308

Thông tin tác giả