Retail atmospherics: The impact of a brand dictated theme

Journal of Retailing and Consumer Services - Tập 22 - Trang 195-205 - 2015
Jamye Foster1, Melinda A. McLelland1
1Department of Marketing and Merchandising, College of Business, University of Southern Mississippi, 118 College Drive #5091, Hattiesburg, MS 39406-0001, United States

Tài liệu tham khảo

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