Tóm tắt
Analyses models of integrating equal opportunities into the organization
in the context of operant conditioning. Considers reinforcers and
punishers specifically with reference to aspects of equal opportunities
practice, e.g. harassment, language. Argues that organizations which
seem only to implement the law are following poor behavioural
programmes, and there will be negative effects. Those who seek a more
positive approach based on reinforcing desirable practice will achieve
more positive and sustaining outcomes. A shift from equal treatment to
the valuing of diversity is also argued for, again based on a
consideration of behavioural principles. This requires a reappraisal of
what is valued within the organization. Focuses on the feelings
engendered by the behaviour of service providers, and provides a
framework which can usefully be employed by staff when considering their
own practice in the context of equal opportunities.
