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Corporate social responsibility: review and roadmap of theoretical perspectives
Wiley - Tập 25 Số 3 - Trang 258-285 - 2016
Jêdrzej George Frynas, Camila Yamahaki
Based on a survey and content analysis of 462 peer‐reviewed academic articles over the period 1990–2014, this article reviews theories related to the external drivers of corporate social responsibility (CSR) (such as stakeholder theory and resource‐dependence theory) and the internal drivers of CSR (such as resource‐based view [RBV] and agency theory) that have been utilized to explain CSR. The ar... hiện toàn bộ
Corporate social responsibility communication: stakeholder information, response and involvement strategies
Wiley - Tập 15 Số 4 - Trang 323-338 - 2006
Mette Morsing, Majken Schultz
While it is generally agreed that companies need to manage their relationships with their stakeholders, the way in which they choose to do so varies considerably. In this paper, it is argued that when companies want to communicate with stakeholders about their CSR initiatives, they need to involve those stakeholders in a two‐way communication process, defined as an ongoing iterative sense‐giving a... hiện toàn bộ
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