Springer Science and Business Media LLC

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Sắp xếp:  
Pet Food Panic: Procter and Gamble’s Use of Crisis Response Advertising (CRA) in Recall Crisis
Springer Science and Business Media LLC - Tập 17 - Trang 94-113 - 2014
Karen M Lancendorfer
Why Spelling Errors Matter: Online Company Reviews and Organizational Attraction
Springer Science and Business Media LLC - Tập 23 - Trang 160-169 - 2019
Ashley E. Cooper, Dalia L. Diab, Kortni M. Beeson
Essentials of Corporate Communication: Implementing Practices for Effective Reputation Management
Springer Science and Business Media LLC - Tập 10 - Trang 73-74 - 2007
Guido Berens
Are Reputation and Power Compensating Differentials in CEO Compensation?
Springer Science and Business Media LLC - Tập 2 - Trang 61-76 - 1998
F L Winfrey, J E Logan
How Should You Tweet?: The Effect of Crisis Response Voices, Strategy, and Prior Brand Attitude in Social Media Crisis Communication
Springer Science and Business Media LLC - Tập 20 - Trang 147-157 - 2017
Mi Rosie Jahng, Seoyeon Hong
Managing Corporate Reputation in the Blogosphere: The Case of Dell Computer
Springer Science and Business Media LLC - Tập 14 - Trang 133-144 - 2011
Pasquale Del Vecchio, Robert Laubacher, Valentina Ndou, Giuseppina Passiante
“Are Your Tanks Filled with Orca Tears?”: Crisis Frames and Message Convergence in SeaWorld’s Tanked Twitter Campaign
Springer Science and Business Media LLC - - 2018
Chelsea L. Woods
Tribal Knowledge: Business Wisdom Brewed from the Grounds of Starbucks Corporate Culture
Springer Science and Business Media LLC - Tập 10 - Trang 213-215 - 2007
Carolina Marahão, Alexandre de Pádua Carrieri
Key Issues in Organizational Identity and Identification Theory
Springer Science and Business Media LLC - Tập 6 - Trang 118-132 - 2003
Davide Ravasi, Johan van Rekom
Empirical Analysis of the Relationship Between Corporate Reputation and Financial Performance: A Survey of the Literature
Springer Science and Business Media LLC - - 2003
Juan Manuel de la Fuente Sabaté, Esther de Quevedo Puente
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