Springer Science and Business Media LLC

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Online brand personalities: An exploratory analysis of selected African countries
Springer Science and Business Media LLC - Tập 2 - Trang 118-129 - 2006
Robert Opoku, Robert Hinson
Some important distinctions in place branding
Springer Science and Business Media LLC - Tập 1 - Trang 116-121 - 2005
Simon Anholt
Foreword to ‘Students' Corner’
Springer Science and Business Media LLC - Tập 1 Số 1 - Trang 93-93 - 2004
Anholt, Simon
A tale of two cities — A commentary on historic and current marketing strategies used by the Liverpool and Glasgow regions
Springer Science and Business Media LLC - Tập 2 - Trang 155-176 - 2006
Martin Hudson, Nick Hawkins
Should the piper be paid? Three schools of thought on culture and foreign policy during the Cold War
Springer Science and Business Media LLC - Tập 1 - Trang 420-423 - 2005
John Brown
Studying the country-of-origin cue in action: An experimental examination of wine evaluations in the United Kingdom and New Zealand
Springer Science and Business Media LLC - Tập 2 - Trang 311-320 - 2007
Robert P Hamlin, Kevin J Leith
The Perils of Propaganda: Lessons from the Cold War
Springer Science and Business Media LLC - - 2006
John Brown
From city marketing to city branding: Towards a theoretical framework for developing city brands
Springer Science and Business Media LLC - Tập 1 - Trang 58-73 - 2004
Michalis Kavaratzis
The Anholt-GMI City Brands Index: How the world sees the world's cities
Springer Science and Business Media LLC - Tập 2 - Trang 18-31 - 2006
Simon Anholt
Intellectual architecture as place brand
Springer Science and Business Media LLC - Tập 2 - Trang 220-228 - 2006
E Richard Gold
Tổng số: 41   
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