Journal of Product Innovation Management

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* Dữ liệu chỉ mang tính chất tham khảo

Sắp xếp:  
Identifying the key success factors in new product launch
Journal of Product Innovation Management - Tập 16 - Trang 530-544 - 1999
C.Anthony Di Benedetto
Management practices influencing new product success and failure in the United States and Scandinavia: a cross-cultural comparative study
Journal of Product Innovation Management - Tập 16 - Trang 183-203 - 1999
Wm.E Souder, Svenn Are Jenssen
Effects of new product pricing on the evolution of market structure
Journal of Product Innovation Management - Tập 6 - Trang 99-108 - 1989
William H. Redmond
Launch strategy, launch tactics, and demand outcomes
Journal of Product Innovation Management - Tập 16 - Trang 509-529 - 1999
Joseph P Guiltinan
Perspective: The neglect of technology management
Journal of Product Innovation Management - Tập 1 - Trang 267-272 - 1984
John D.C. Crisp
How banks apply marketing expertise to develop new derivatives
Journal of Product Innovation Management - Tập 13 - Trang 440-452 - 1996
F.Axel Johne, M.Panos Pavlidis
Critical technology management issues of new product development in high-tech companies
Journal of Product Innovation Management - Tập 17 - Trang 57-77 - 2000
George M Scott
Improving the organizational adoption rate for high-technology industrial products
Journal of Product Innovation Management - Tập 1 - Trang 182-198 - 1984
Roger A. More
Beyond the life cycle: organizational and technological design. I. an alternative perspective
Journal of Product Innovation Management - Tập 2 Số 3 - Trang 170-187 - 1985
A survey of new product evaluation models
Journal of Product Innovation Management - Tập 16 - Trang 77-94 - 1999
Muammer Ozer
Tổng số: 294   
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