Journal of Product Innovation Management

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Identifying the key success factors in new product launch
Journal of Product Innovation Management - Tập 16 - Trang 530-544 - 1999
C.Anthony Di Benedetto
The virtual customer
Journal of Product Innovation Management - Tập 19 - Trang 332-353 - 2002
Ely Dahan, John R. Hauser
The impact of seasonality on the launch of infrequently purchased products
Journal of Product Innovation Management - Tập 3 - Trang 251-263 - 1986
Marvin Berkowitz
Perspectives on roadmaps: how organizations talk about the future
Journal of Product Innovation Management - Tập 18 - Trang 39-50 - 2001
Thomas A Kappel
Management practices influencing new product success and failure in the United States and Scandinavia: a cross-cultural comparative study
Journal of Product Innovation Management - Tập 16 - Trang 183-203 - 1999
Wm.E Souder, Svenn Are Jenssen
Perspective: The Green Innovation Value Chain: A Tool for Evaluating the Diffusion Prospects of Green Products
Journal of Product Innovation Management - Tập 30 Số 4 - Trang 782-793 - 2013
Erik L. Olson
Although green products and technologies are heavily promoted by those worried about global climate change and sustainable development, they are frequently unsuccessful in displacing conventional “brown” products in numbers large enough to create meaningful reductions in greenhouse gas emissions and natural resource use. This paper introduces the green innovation value chain (... hiện toàn bộ
Collaborating for New Product Development: Selecting the Partner with Maximum Potential to Create Value
Journal of Product Innovation Management - Tập 23 Số 4 - Trang 330-341 - 2006
Zeynep Emden, Roger J. Calantone, Cornelia Dröge
The partner selection process in the formation stages of collaborative new product development (NPD) is a neglected topic. The present study investigated the partner selection processes to ascertain the potential of creating competitively advantageous products through collaboration. The goal was to develop a process theory of partner selection for collaborative NPD alliances using a theory...... hiện toàn bộ
From experience: applying performance support technology in the fuzzy front end
Journal of Product Innovation Management - Tập 17 - Trang 143-161 - 2000
Mitzi M. Montoya-Weiss, Tony M. O’Driscoll
From experience: Capturing hard-won NPD lessons in checklists
Journal of Product Innovation Management - Tập 18 - Trang 301-313 - 2001
Raymond F Riek
Analyses of U.S. and Japanese Management Processes Associated with New Product Success and Failure in High and Low Familiarity Markets
Journal of Product Innovation Management - Tập 15 - Trang 208-223 - 1998
Wm.E Souder, X.Michael Song
Tổng số: 294   
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