Two in one conditioning? The role of valence in concept learning
Tài liệu tham khảo
Ajzen, 1980
Bodur, 2000, Belief, affect, and attitude: Alternative models of the determinants of attitude, Journal of Consumer Psychology, 9, 17, 10.1207/s15327663jcp0901_2
De Houwer, 2007, A conceptual and theoretical analysis of evaluative conditioning, The Spanish Journal of Psychology, 10, 230, 10.1017/S1138741600006491
De Houwer, J., Meersmans, T., Baeyens, F., & Eelen P. (2009). Associative transfer of non-evaluative stimulus properties. Manuscript of the talk presented at BPS-EPS joint meeting, Leuven, 9 April 2002.
Díaz, 2005, Resistance to extinction of human evaluative conditioning using a between-subjects design, Cognition and Emotion, 19, 245, 10.1080/02699930441000300
Egan, 1974, Theory of rule induction: Knowledge acquired in concept learning, serial pattern learning, and problem solving, 43
Field, 1997, Conceptual conditioning: Evidence for an artifactual account of evaluative learning, Learning and Motivation, 28, 446, 10.1006/lmot.1997.0980
Fishbein, 1995, Noncognitive effects on attitude formation and change: Fact or artifact?, Journal of Consumer Psychology, 4, 181, 10.1207/s15327663jcp0402_05
Förderer, 2011, Beyond evaluative conditioning! Evidence for transfer of non-evaluative attributes, Social Psychological and Personality Science, 2, 479, 10.1177/1948550611398413
Galli, 2011, Unconscious transfer of meaning to brands, Journal of Consumer Psychology, 21, 215, 10.1016/j.jcps.2010.12.004
Gibson, 2008, Can evaluative conditioning change attitudes toward mature brands? New evidence from the Implicit Association Test, Journal of Consumer Research, 35, 178, 10.1086/527341
Hammerl, 2000, Affective-evaluative learning in humans: A form of associative learning or only an artifact, Learning and Motivation, 31, 345, 10.1006/lmot.2000.1059
Hofmann, 2010, Evaluative conditioning in humans: A meta-analysis, Psychological Bulletin, 136, 390, 10.1037/a0018916
Hunt, 1962, Concept learning and basic learning, 47
Janiszewski, 1993, The influence of classical conditioning procedures on subsequent attention to the conditioned brand, Journal of Consumer Research, 20, 171, 10.1086/209342
Kim, 1996, An investigation of the meditational mechanisms underlying attitudinal conditioning, Journal of Marketing Research, 33, 318, 10.2307/3152128
Meersmans, 2005, Beyond evaluative conditioning? Searching for associative transfer of non-evaluative stimulus properties, Cognition & Emotion, 19, 283, 10.1080/02699930441000328
Miller, 1971, Learning set formation and transfer in concept learning: A comparison between attribute identification and rule learning, Psychonomic Science, 23, 292, 10.3758/BF03336116
Miller, 2012, How does celebrity meaning transfer? Investigating the process of meaning transfer with celebrity affiliates and mature brands, Journal of Consumer Psychology, 22, 443, 10.1016/j.jcps.2011.11.001
Olson, 2009, Implicit learning of evaluative vs. non-evaluative covariations: The role of dimension accessibility, Journal of Experimental Social Psychology, 45, 398, 10.1016/j.jesp.2008.10.007
Pelham, 2012
Scherer, 2012, The affect misattribution task impacts future implicit and explicit judgments, Social Cognition, 30, 537, 10.1521/soco.2012.30.5.537
Shanks, 2010, Learning: From association to cognition, Annual Review of Psychology, 61, 273, 10.1146/annurev.psych.093008.100519
Stuart, 1987, Classical conditioning of consumer attitudes: Four experiments in an advertising context, Journal of Consumer Research, 14, 334, 10.1086/209117
Sweldens, 2010, Evaluative conditioning procedures and the resilience of conditioned brand attitudes, Journal of Consumer Research, 37, 473, 10.1086/653656
Till, 2008, Classical conditioning and celebrity endorsers: An examination of belongingness and resistance to extinction, Psychology & Marketing, 25, 179, 10.1002/mar.20205
Walther, 2004, Why sad people like shoes better: The influence of mood on the evaluative conditioning of consumer attitudes, Psychology & Marketing, 21, 755, 10.1002/mar.20028
Zajonc, 1980, Feeling and thinking: Preferences need no inferences, American Psychologist, 35, 151, 10.1037/0003-066X.35.2.151
Zajonc, 2000, Feeling and thinking: Closing the debate over the independence of affect, 31
