Social media research: Theories, constructs, and conceptual frameworks

International Journal of Information Management - Tập 35 Số 1 - Trang 33-44 - 2015
Eric W.T. Ngai1, Spencer S.C. Tao1, Karen Ka-Leung Moon2
1Department of Management and Marketing, The Hong Kong Polytechnic University, Hung Hom, Kowloon, Hong Kong, China
2Department of Textiles, Merchandising, and Fashion Design/The Research Institute of Human Ecology, Seoul National University, Seoul, Republic of Korea

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