Public relations of libraries in China

Emerald - Tập 47 Số 4 - Trang 230-232 - 1998
JingliChu1
1Jingli Chu is Associate Professor, Library and Information Science Department, Liaoning Normal University, People’s Republic of China

Tóm tắt

In China, library public relations (PR), in a real sense, began about ten years ago, but have since been accepted by more and more librarians. Many papers on PR have been published in the last decade, PR courses are offered in library schools and PR training is given by local library associations. PR activities are very active and effective. The National Public Library Service and Publicity Week is influential. PR has become an indispensable strategy in Chinese librarianship.

Từ khóa


Tài liệu tham khảo

ALA (1981, ALA World Encyclopedia of Library and Information Science, ALA, Chicago, IL.

Chai, Y. (1996, “Review of library public relations studies”, Library and Information Service, No. 2..

Chu, J. (1987, “PR is indispensable in library management”, Heilongjiang Libraries, No. 2..

Chu, J. and Na, C. (1993, “Studies and practices in library public relations”, Journal of Library Science in China, No. 4..

Garvey, M. (1980, Library Public Relations: A Practical Handbook, H.W. Wilson, New York, NY.

Li, Z. (1994, “Practices of PR in Zhongshan Library”, Studies in Library Public Relations, Guanzhou Press, Guangzhou.

Thông tin
Thông tin xuất bản

Emerald

Tập 47 Số 4

230-232

Thông tin tác giả