Prosocial Activists in SNS: The Impact of Isomorphism and Social Presence on Prosocial Behaviors

International Journal of Human-Computer Interaction - Tập 31 Số 12 - Trang 939-958 - 2015
Youngsoo Shin1, Bumho Lee1, Jinwoo Kim2
1Graduate Program in Cognitive Science, Yonsei University, Seoul, South Korea
2School of Business, Yonsei University, Seoul, South Korea

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