Predicting the performance of online consumer reviews: A sentiment mining approach to big data analytics

Decision Support Systems - Tập 81 - Trang 30-40 - 2016
Mohammad Salehan1, Dan J. Kim2
1Department of Computer Information Systems, College of Business Administration, California State Polytechnic University, Pomona, 3801 West Temple Avenue, Pomona, CA 91768, USA
2Department of Information Technology and Decision Sciences, College of Business, University of North Texas, 1307 West Highland Street, Denton, TX 76201, USA

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