Media relations in Bosnia: A role for public relations in building civil society

Gunter Bentele and Grazyna-Maria Peter,“Public Relations in The German Democratic Republic and The New Federal German States,” in Hugh Culbertson and Ni Chen (eds.), International Public Relations: A Comparative Analysis (Mahwah, NJ: Lawrence Erlbaum Associates, 1996), pp. 349–367.

Ray E. Hiebert,“Global Public Relations In The Post-Communist World: A New World Model,” Public Relations Review 18 (1992), pp. 117–126; Ray E. Hiebert, “Advertising and Public Relations In Transition From Communism: The Case of Hungary, 1989–1994,” Public Relations Review 20 (1994), pp. 357–372.

Judy V. Turk,“Romania: From Publicitate Past to Public Relations Future, ” in Hugh Culbertson and Ni Chen (eds.), International Public Relations: A Comparative Analysis (Mahwah, NJ: Lawrence Erlbaum Associates, 1996), pp. 341–347.

Dejan Vercic, Larissa A. Grunig, and James E. Grunig,“Global and Specific Principles of Public Relations: Evidence From Slovenia,” in Hugh Culbertson and Ni Chen (eds.), International Public Relations: A Comparative Analysis (Mahwah, NJ: Lawrence Erlbaum Associates, 1996), pp. 31–65.

Aristotle, The Politics (trans. by Benjamin Jowett) (New York: Modern Library, 1943); Georg Hegel, The Philosophy of Right (trans. by T. M. Knox) (Oxford: Clarendon Press, 1974); Antonio Gramsci, Prison Notebooks (trans. by Hamish Henderson) (London: Zwan, 1971); Jurgen Habermas, The Theory of Communicative Action (trans. by Thomas Mccarthy) (Boston, MA: Beacon Press, 1981).

Jeffery C. Alexander, Real Civil Societies: Dilemmas of Institutionalization (Thousand Oaks, CA: Sage, 1998), p. 3.

Gramsci, op. cit., p. 323.

Martin Shaw, Civil Society and Media In Global Crises: Representing Distinct Violence (London: Pinter, 1996), p. 13.

Ibid., p. 31.

James E. Grunig and Todd Hunt, Managing Public Relations (New York: Holt Rhinehart, 1984), p. 223.

David M. Dozier, Larissa A. Grunig, and James E. Grunig, Manager’s Guide To Excellence In Public Relations and Communication Management (Mahwah, NJ: Lawrence Erlbaum Associates, 1995), p. 112.

Picard, 1989, Public Relations of Terrorist Organizations, Public Relations Review, 15, 12, 10.1016/S0363-8111(89)80061-X

Timothy N. Walters, Lynn Masel Walters, and Douglas P. Starr,“After The Highwayman: Syntax and Successful Placement of Press Releases In Newspapers,” Public Relations Review 20 (1994), pp. 345–356, p. 346.

Patricia A. Curtin,“Reevaluating Pubic Relations Information Subsidies: Market-Driven Journalism and Agenda Building Theory and Practice,” Journal of Public Relations Research 11 (1999), pp. 53–90; Judy V. Turk, “Information Subsidies and Influence,” Public Relations Review 11 (1985), pp. 10–25; Judy V. Turk, and Bob Franklin, “Information Subsides Agenda-Setting Traditions,” Public Relations Review 13 (1987), pp. 29–41.

Robert L. Dilenschneider,“Use Ingenuity In Media Relations,” Public Relations Quarterly (Summer 1992), pp. 13–15; Linda P. Morton, “Effectiveness of Camera-Ready Copy In Press Releases,” Public Relations Review 14 (1988), pp. 45–49; Linda P. Morton, “Producing Publishable Press Relations: A Research Perspective,” Public Relations Quarterly (Winter 1992–1993), pp. 9–11; Linda P. Morton and Shirley Ramsey, “A Benchmark Study of PR Newswire,” Public Relations Review 20 (1994), pp. 171–182; Linda P. Morton and John Warren, “News Elements and Editor’s Choices,” Public Relations Review 18 (1992), pp. 47–52; Joel Pomerantz, “The Media and Public Relations: Pride and Prejudice,” Public Relations Quarterly (Winter 1989–1990), pp. 13–16; Robert J. Stone, “Keys To Media Success,” Public Relations Quarterly (Fall 1993), pp. 46–47; Lynn Masel Walters and Timothy N. Walters, “Environment of Confidence: Daily Newspaper Use of Press Releases,” Public Relations Review 18 (1992), pp. 31–46; Doug Williams, “In Defense of The Properly Executed Press Release,” Public Relations Quarterly (Fall 1994), pp. 5–7.

James E. Grunig,“Theory and Practice of Interactive Media Relations,” Public Relations Quarterly (Fall 1990), pp. 18–23, p. 23.

Kirk Hallahan,“Public Relations and Circumvention of The Press,” Public Relations Quarterly (Summer 1994), pp. 17–19.

Ibid., p. 19.

E. W. Brody,“Are We Facing Up To The Revolution In Media Relations?” Public Relations Quarterly 34 (Summer 1989), p. 20.

Ibid.

Oscar H. Gandy Jr., Beyond Agenda Setting: Information Subsidies and Public Policy (Norwood, NJ: Ablex, 1982).

Turk and Franklin, op. cit.

Carl Botan,“Introduction to the Paradigm Struggle in Public Relations,” Public Relations Review 19 (1993), pp. 107–110, p. 109.

Taylor, 1999, Challenging Assumptions of International Public Relations, Public Relations Review, 25, 131, 10.1016/S0363-8111(99)80158-1

Philip Gaunt, Making The Newsmakers: International Handbook On Journalism Training (Westport, CT: Greenwood Press, 1992).

Ibid.

Misha Glenny, The Fall of Yugoslavia (New York: Penguin, 1995); Linda Silber and Alan Little, Yugoslavia: Death of a Nation (New York: TV Books, 1996).

Shaw, op. cit., p. 14.

Peter Shiras,“Big Problems, Small Print: A Guide To The Complexity of Humanitarian Emergencies and The Media,” in Robert I. Rotberg and Thomas G. Weiss (eds.), From Massacres To Genocide: The Media, Public Policy and Humanitarian Crises (Cambridge, MA: The World Peace Foundation, 1996), pp. 93–114, p. 103.

Rouner, 1988, Not-For-Profits Appear To Lack PR Sophistication, Public Relations Review, 14, 31, 10.1016/S0363-8111(88)80019-5

Broom, 1997, Toward a Concept and Theory of Organization-Public Relationships, Journal of Public Relations Research, 9, 83, 10.1207/s1532754xjprr0902_01

Fred S. Siebert, Theodore Peterson, and Wilbur Schramm, Four Theories of The Press (Urbana, IL: University of Illinois Press, 1963).

Fred S. Siebert,“The Authoritarian Theory of The Press,” in Fred S. Siebert, Theodore Peterson, and Wilbur Schramm (eds.), Four Theories of The Press (Urbana, IL: University of Illinois Press, 1963), p. 27.

Glenny, op. cit.; Silber and Little, op. cit.

Karol Jakubowicz,“Media Within and Without the State: Press Freedom in Eastern Europe,” Journal of Communication 45 (4) (1995), pp. 125–139, p. 130.

Shiras, op. cit., p. 109.