How to improve the promotion of Korean beef barbecue, bulgogi, for international customers. An application of quality function deployment

Appetite - Tập 59 - Trang 324-332 - 2012
So-Hyun Park1, Sunny Ham2, Min-A. Lee1
1Korea Food Research Institute, 516 Baekhyun-dong, Bundang-gu, Seongnam-si, Gyeonggi-do 463-746, Republic of Korea
2Gachon University, San 65, Bokjung-dong, Soojung-gu, Seongnam-si, Gyeonggi-do 461-701, Republic of Korea

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