Hotel award schemes as a measurement of service quality—an assessment by travel industry journalists as surrogate consumers

Roger J. Callan1
1Hollings Faculty, Manchester Polytechnic, Manchester M 14 6HR, U.K.

Tài liệu tham khảo

British, 1987 Callan, 1987 Parasuraman, 1985, A conceptual model of service quality and its implications for future research, Journal of Marketing, 49, 41, 10.2307/1251430