HOW TO POP THE QUESTION — THE ART OF ASKING QUESTIONS

Emerald - Tập 3 Số 1 - Trang 3-6 - 1988
GeraldVinten1
1City University Business School, London

Tóm tắt

Everyone thinks that they can ask a question that will produce an appropriate range of answers. Research suggests the opposite. Reference is made to Dr Belson's study of 29 questions. These gave rise to a wide variety of unintended meanings and hence responses. Dr Belson's research results are reduced to ten hypotheses, and these are translated into an audit context. Finally, action points are provided so that the auditor can improve on his/her performance.

Từ khóa


Tài liệu tham khảo

Payne S.L., 1951, The Art of Asking Questions

Chambers A.D., 1987, Pitman

Belson W.A., 1981, Gower

Cannell C.F., 1979, Experiments in Interviewing Techniques