Factors enhancing the choice of higher resource commitment entry modes in international new ventures

International Business Review - Tập 21 Số 4 - Trang 648-666 - 2012
María Ripollés Meliá1, Andreu Blesa1, Diego Monferrer1
1Universitat Jaume I, Department of Business Administration and Marketing, Vicente Sos Baynat, s/n. 12071 Castellón, Spain

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