Những việc tốt có làm người xấu hơn không?

Springer Science and Business Media LLC - Tập 42 - Trang 491-513 - 2014
Sophie Clot1, Gilles Grolleau2, Lisette Ibanez3
1LAMETA, UMR 1135, ENSAM, Montpellier Cedex 1, France
2LAMETA, UMR 1135, ENSAM, Burgundy School of Business, LESSAC, Montpellier, France
3LAMETA, UMR 1135, INRA, Montpellier, France

Tóm tắt

Theo hiệu ứng ‘cấp phép tự thân’, việc cam kết thực hiện một hành động tốt trong một lựa chọn trước đó có thể dẫn đến hành vi kém tốt hơn trong quyết định tiếp theo. Do đó, các chính sách có ý định tốt có thể dẫn đến những tác động phản tác dụng tổng thể bằng cách cho phép mọi người hành động xấu trong các hành vi liên quan. Mặt khác, lý thuyết chen lấn động lực cho rằng việc hạn chế mọi người thực hiện hành vi mong muốn có thể phản tác dụng. Chúng tôi sử dụng một thí nghiệm trong lớp học để kiểm tra xem một khuôn khổ điều tiết nhằm khuyến khích cá nhân thực hiện hành vi thân thiện với môi trường có tạo ra các tác động tương tự về hiệu ứng cấp phép như một khuôn khổ không điều tiết hay không. Chúng tôi cho thấy cách thức hành động tốt được thực hiện dường như không ảnh hưởng đến hiệu ứng cấp phép. Tuy nhiên, chúng tôi phát hiện rằng những sinh viên theo chuyên ngành kinh doanh và môi trường phản ứng không tốt với khuôn khổ điều tiết. Chúng tôi cũng chỉ ra rằng sinh viên chuyên ngành môi trường có động lực nội tại cao hơn so với những sinh viên chuyên ngành kinh doanh. Do đó, chúng tôi đề xuất rằng hiệu ứng cấp phép có khả năng xảy ra hơn khi hành động ‘tốt đẹp’ trước đó được lựa chọn tự do (so với việc do điều tiết gây ra) đối với những cá nhân không có động lực nội tại (so với động lực nội tại).

Từ khóa


Tài liệu tham khảo

Adda, G. (2011). Motivation crowding in environmental protection: Evidence from an artefactual field experiment. Ecological Economics, 70(11), 2083–2097. Alberini, A., & Segerson, K. (2002). Assessing voluntary programs to improve environmental quality. Environmental and Resource Economics, 22, 157–184. Bauman, Y., & Rose, E. (2011). Selection or indoctrination: Why do economics students donate less than the rest? Journal of Economic Behavior and Organization, 79(3), 318–327. Bénabou, R., & Tirole, J. (2006). Incentives and prosocial behavior. The American Economic Review, 96(5), 1652–1678. Bénabou, R., & Tirole, J. (2011). Identity, morals, and taboos: Beliefs as assets. The Quarterly Journal of Economics, 126(2), 805–855. Beretti, A., Figuières, C., & Grolleau, G. (2011). Using money to motivate both ‘Saints’ and ‘Sinners’: A field experiment on motivational crowding-out. Working Paper # 2011-15. http://www.lameta.univ-montp1.fr/Documents/DR2011-15.pdf. Bolle, F. (1990). High reward experiments without high expenditure for the experimenter. Journal of Economic Psychology, 11(2), 157–167. Bolton, G. E., Zwick, R., & Katok, E. (1998). Dictator game giving: Rules of fairness versus acts of kindness. International Journal of Game Theory, 27(2), 269–299. Bowles, S. (2008). Policies designed for self-interested citizens may undermine ‘the moral sentiments’: Evidence from economic experiments. Science, 320(5883), 1605–1609. Brehm, S. S., & Brehm, J. W. (1981). Psychological reactance: A theory of freedom and control. New York: Academic Press. Brekke, K. A., Kverndokk, S., & Nyborg, K. (2003). An economic model of moral motivation. Journal of Public Economics, 87, 1967–1983. Bruvoll, A., Halvorsen, B., & Nyborg, K. (2002). Households’ recycling efforts. Resources, Conservation and Recycling, 36(4), 337–354. Cain, D., Loewenstein, G., & Moore, D. (2005). The dirt on coming clean: Perverse effects of disclosing conflicts of interest. Journal of Legal Studies, 34(1), 1–25. Charness, G., & Gneezy, U. (2009). Incentives to exercise. Econometrica, 77(3), 909–931. Chartier, D. (2002). ONG et société civile: Un inventaire à la Prévert. Écologie & Politique, 25, 101–106. Chiou, W. B., Wan, C. S., Wu, W. H., & Lee, K. T. (2011). A randomized experiment to examine unintended consequences of dietary supplement use among daily smokers: Taking supplements reduces self-regulation of smoking. Addiction, 106(12), 2221–2228. Clary, E. G., & Snyder, M. (1999). The motivations to volunteer: Theoretical and practical considerations. Current Directions in Psychological Science, 8(5), 156–159. Cordano, M., Welcomer, S. A., & Scherer, R. F. (2003). An analysis of the predictive validity of the New Ecological Paradigm scale. Journal of Environmental Education, 34(3), 22–28. Cornelissen, G., Pandelaere, M., Warlop, L., & Dewitte, S. (2008). Positive cueing: Promoting sustainable consumer behavior by cueing common ecological behaviors as environmental. International Journal of Research in Marketing, 25(1), 46–55. Costa, D. L., & Khan, M. E. (2010). Energy conservation “nudges” and environmentalist ideology: Evidence from a randomized residential electricity field experiment. NBER Working Paper No. 15939. Croson, R. (2007). Theories of commitment, altruism and reciprocity: Evidence from linear public goods games. Economic Inquiry, 45(2), 199–216. Dunlap, R. E., & Van Liere, K. D. (1978). The “new environmental paradigm”: A proposed measuring instrument and preliminary results. Journal of Environmental Education, 9(1), 10–19. Dunlap, R. E., Van Liere, K. D., Mertig, A. G., & Emmet Jones, R. (2000). Measuring endorsement of the New Ecological Paradigm: A revised NEP Scale. Journal of Social Issues, 56(3), 425–442. Engel, C. (2013). Behavioral law and economics: Empirical methods. Max Planck Institute for Research on Collective Goods, WP 2013/1. Exadaktylos, F., Espín, A. M., & Brañas-Garza, P. (2013). Experimental subjects are not different. Scientific Reports, 3, 1213. doi:10.1038/srep01213. Frey, B. S., & Jegen, R. (2001). Motivation crowding theory. Journal of Economic Survey, 15(5), 589–611. Frey, B. S., & Meier, S. (2003). Are political economists selfish and indoctrinated? Evidence from a natural experiment. Economic Inquiry, 41(3), 448–462. Frey, B. S., & Oberholzer-Gee, F. (1997). The cost of price incentives: An empirical analysis of motivation crowding-out. The American Economic Review, 87(4), 746–755. Gneezy, A., Imas, A., Brown, A., Nelson, L. D., & Norton, M. I. (2012). Paying to be nice: Consistency and costly prosocial behavior. Management Science, 58(1), 179–187. Gneezy, U., Meier, S., & Rey-Biel, P. (2011). When and why incentives (don’t) work to modify behavior. Journal of Economic Perspectives, 25(4), 191–210. Gneezy, U., & Rustichini, A. (2000). Pay enough or don’t pay at all. The Quarterly Journal of Economics, 115(3), 791–810. Hahn, R. W. (1989). Economic prescriptions for environmental problems : How the patient followed the doctor’s orders. Journal of Economic Perspectives, 3(2), 95–114. Hawcroft, L. J., & Milfont, T. L. (2010). The use (and abuse) of the new environmental paradigm scale over the last 30 years: A meta-analysis. Journal of Environmental Psychology, 30(2), 143–158. Jolls, C. (2007). Behavioral law and economics. NBER working paper series, 12879, 1–45. Jolls, C., Sunstein, C., & Thaler, R. (1998). A behavioral approach to law and economics. Stanford Law Review, 50, 1471–1548. Jordan, J., Mullen, E., & Murnighan, J. K. (2011). Striving for the moral self: The effects of recalling past moral actions on future moral behavior. Personality and Social Psychology Bulletin, 37(5), 701–713. Khan, U., & Dhar, R. (2006). Licensing effect in consumer choice. Journal of Marketing Research, 43(2), 357–365. Khan, U., Dhar, R., & Schmidt, S. (2010). Giving consumers license to enjoy luxury. MIT Sloan Management Review. http://sloanreview.mit.edu/the-magazine/2010-spring/51310/giving-consumers-license-to-enjoy-luxury/. Mazar, N., & Zhong, C. (2010). Do green products make us better people? Psychological Science, 21(4), 494–498. Nyborg, K. (1999). Informational aspect of environment policy deserves more attention: Comment on the paper by Frey. Journal of Consumer Policy, 22(4), 419–427. Nyborg, K., Howarth, R. B., & Brekke, K. A. (2006). Green consumers and public policy: On socially contingent moral motivation. Resource and Energy Economics, 28(4), 351–366. Sachdeva, S., Iliev, R., & Medin, D. (2009). Sinning saints and saintly sinners: The paradox of moral self-regulation. Psychological Science, 20(4), 523–528. Thaler, R. H., & Sunstein, C. R. (2008). Nudge: Improving decisions about health, wealth, and happiness. Environmental and Resource Economics, 47(1), 149–150. Tiefenbeck, V., Staake, T., Roth, K., & Sachs, O. (2013). For better or for worse? Empirical evidence of moral licensing in a behavioural energy conservation campaign. Energy Policy, 57, 160–171. Véleine, C. (2007). Les représentations et motivations des étudiants et des étudiantes en 1ère année d’école d’ingénieur/e ou vétérinaire. Lettre du réseau «Egalité des chances entre les femmes et les hommes dans l’enseignement supérieur agricole», 6, 1–8. Vollan, B. (2008). Socio-ecological explanations for crowding-out effects from economic field experiments in southern Africa. Ecological Economics, 67(4), 560–573. Woodyard, C. (2009). Hybrid car owners drive more and get more traffic tickets. USA Today. http://content.usatoday.com/communities/driveon/post/2009/07/68494710/1#.U3oCyy8hB7M. Zhang, Y., Xu, J., Jiang, Z., & Huang, S. C. (2011). Been there, done that: The impact of effort investment on goal value and consumer motivation. Journal of Consumer Research, 38(1), 78–93.