Compliance Behavior in Networks: Evidence from a Field Experiment

American Economic Journal: Applied Economics - Tập 12 Số 2 - Trang 96-133 - 2020
Filippo Drago1, Friederike Mengel2, Christian Traxler3
1Department of Economics, University of Catania, Corso Italia 55, 95131 Catania, Italy, CSEF and CEPR (email: )
2Department of Economics, University of Essex, Wivenhoe Park, Colchester CO4 3SQ, United Kingdom, Department of Economics, Lund University (email: )
3Hertie School, Friedrichstraße 180, 10117 Berlin, Germany (email: )

Tóm tắt

This paper studies the spread of compliance behavior in neighborhood networks in Austria. We exploit a field experiment that varied the content of mailings sent to potential evaders of TV license fees. The data reveal a strong treatment spillover: untreated households are more likely to switch from evasion to compliance in response to mailings received by their network neighbors. Digging deeper into the properties of the spillover, we find that it is concentrated among close neighbors of the targets and increases with the treated households’ diffusion centrality. Local concentration of equally treated households implies a lower spillover. (JEL C93, D12, D85, L82, L88, Z13)

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