Big data analytics capabilities and knowledge management: impact on firm performance

Management Decision - Tập 57 Số 8 - Trang 1923-1936 - 2019
Alberto Ferraris1, Alberto Mazzoleni2, Alain Devalle3, Jérôme Couturier4
1Department of Management, University of Torino, Torino, Italy
2Department of Management, Universita degli Studi di Brescia Aree Disciplinari Economia, Brescia, Italy
3University of Torino
4Department of Management, ESCP Europe, Paris, France

Tóm tắt

Purpose Big data analytics (BDA) guarantees that data may be analysed and categorised into useful information for businesses and transformed into big data related-knowledge and efficient decision-making processes, thereby improving performance. However, the management of the knowledge generated from the BDA as well as its integration and combination with firm knowledge have scarcely been investigated, despite an emergent need of a structured and integrated approach. The paper aims to discuss these issues. Design/methodology/approach Through an empirical analysis based on structural equation modelling with data collected from 88 Italian SMEs, the authors tested if BDA capabilities have a positive impact on firm performances, as well as the mediator effect of knowledge management (KM) on this relationship. Findings The findings of this paper show that firms that developed more BDA capabilities than others, both technological and managerial, increased their performances and that KM orientation plays a significant role in amplifying the effect of BDA capabilities. Originality/value BDA has the potential to change the way firms compete through better understanding, processing, and exploiting of huge amounts of data coming from different internal and external sources and processes. Some managerial and theoretical implications are proposed and discussed in light of the emergence of this new phenomenon.

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