Antecedents and outcomes of new product development speed

Industrial Marketing Management - Tập 31 Số 4 - Trang 317-328 - 2002
Ajay Menon1, Jhinuk Chowdhury2, Bryan A. Lukas3
1College of Business, Colorado State University, Fort Collins, CO 80523, USA
2College of Business Administration, University of North Texas, Denton, TX 76203, USA#TAB#
3Faculty of Economics and Commerce, University of Melbourne, Parkville, VIC 3052, Australia

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Tài liệu tham khảo

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