Advertising and the screening role of mass media

Information Economics and Policy - Tập 20 - Trang 107-119 - 2008
Susanne Kremhelmer1, Hans Zenger2
1University of Munich, Department of Economics, Ludwigstr. 28, 80539 München, Germany
2European Commission, Chief Economist Team, DG Competition, 1000 Bruxelles, Belgium

Tài liệu tham khảo

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