Adoption of AI-driven personalization in digital news platforms: An integrative model of technology acceptance and perceived contingency

Technology in Society - Tập 69 - Trang 101965 - 2022
Joon Soo Lim1, Jun Zhang2
1S.I. Newhouse School of Public Communications, Syracuse University, 215 University Place, Syracuse, NY 13244, USA
2School of Journalism and Strategic Media, College of Media and Entertainment, Middle Tennessee State University, 1301 E Main St, Murfreesboro, TN 37132, USA

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