The roles of categorization, affective image and constraints on destination choice: An application of the NMNL model

Tourism Management - Tập 27 - Trang 750-761 - 2006
Sung-kwon Hong1, Jae-hyun Kim1, Hochan Jang2, Seokho Lee2
1Department of Environmental Science, College of Life and Environmental Sciences, Konkuk University, 1 Hwayang-dong, Gwangjin-gu, Seoul 143-701, Korea
2Department of Tourism, College of Social Sciences, Korea National Open University, 169, Dongsung-dong, Jongno-gu, Seoul 110-791, Korea

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