Self-Guide Framing and Persuasion: Responsibly Increasing Message Processing to Ideal Levels

10.1086/321946

10.1037/0022-3514.51.6.1173

10.1093/her/5.4.409

Brock, T.C., 1990, Emotions in advertising: Theoretical and practical explorations, 285

10.1037/0022-3514.54.4.592

Cacioppo, J.T., 1981, Cognitive assessment, 309

10.1037/0022-3514.42.1.116

10.1037/0033-2909.119.2.197

10.1207/s15327752jpa4803_13

10.1016/0022-1031(82)90057-9

Chaiken, S., 1989, Unintended thought, 212

10.1037/0022-3514.52.2.279

Fazio, R.H., 1990, Research methods in personality and social psychology, 74

10.1080/01621459.1960.10483369

10.1037/0033-295X.93.3.258

10.1037/0033-295X.94.3.319

10.1016/S0065-2601(08)60306-8

10.1037/0003-066X.52.12.1280

Higgins, E.T., 1999, Dual-process theories in social psychology, 503

10.1037/0022-3514.51.1.5

10.1037/0022-3514.66.2.276

10.1037/0022-3514.72.3.515

10.1017/CBO9780511527869.005

10.1177/0146167292185002

Jarvis, W.B.G. (1998). MediaLab [Computer program]. Columbus, OH: Empirisoft.

Judd, C.M., 1989, Data analysis: A model comparison approach

Kenny, D.A., 1998, The handbook of social psychology, 4, 233

10.1006/jesp.1996.0026

10.1037/0022-3514.59.1.5

10.1177/0146167292184003

10.1037/0022-3514.37.10.1915

Petty, R.E., 1981, Attitudes and persuasion: Classic and contemporary approaches

Petty, R.E., 1986, Advances in experimental social psychology, 123

Petty, R.E., 1995, Attitude strength: Antecedents and consequences, 93

Petty, R.E., 1996, Advances in social cognition, 145

10.1177/0146167298243001

10.1037/0022-3514.34.5.874

Petty, R.E., 2000, Why we evaluate: Functions of attitudes, 133

10.1177/0146167295216010

10.1037/0022-3514.73.3.447

10.1037/0022-3514.74.2.285

Sirgy, M.J., 1986, Self-congruity: Toward a theory of personality and cybernetics

10.1177/0146167296223004

10.1037/0022-3514.49.3.586

10.2307/270723

10.1037/0022-3514.55.3.357

10.1177/01461672012712004

10.1177/0146167294201011